Social Media Producer

Parachute HomeLos Angeles, CA
1dHybrid

About The Position

At Parachute, we believe in creating a more comfortable home—one that feels intentional, effortless, and lived in. We’re looking for a Social Media Producer to bring that philosophy to life across our social channels. This role is for someone who lives and breathes social. You’re endlessly curious, visually driven, and deeply attuned to culture. You know how to spot a trend early—and more importantly, how to translate it into content that feels elevated, thoughtful, and true to the Parachute brand. As part of a small, highly collaborative Brand team, you’ll play a central role in shaping how we show up every day. You’ll own both the strategy and execution of our social presence creating content that inspires, engages, and grows our community.

Requirements

  • 3+ years of experience in social media, content creation, or a related field
  • A true social native with deep expertise in TikTok and Instagram Reels
  • Equal parts creative and strategic, you can spot trends and know how to apply them thoughtfully
  • Highly skilled in shooting and editing content (mobile-first), with proficiency in tools like Canva, Figma, or similar
  • Strong understanding of visual design principles, including composition, color, typography, and motion
  • An excellent communicator with strong writing and storytelling instincts
  • Organized and detail-oriented, with the ability to manage multiple projects at once
  • Resourceful, proactive, and comfortable operating in a fast-paced, evolving environment
  • Collaborative by nature, but able to take full ownership of your work

Nice To Haves

  • Experience in home, design, or fashion
  • A strong point of view on aesthetics and visual storytelling

Responsibilities

  • Lead and evolve Parachute’s social presence across Instagram, TikTok, Pinterest, LinkedIn, and emerging platforms
  • Develop platform-specific strategies that feel native, relevant, and aligned with our brand
  • Drive audience growth and engagement through thoughtful, insight-driven content
  • Monitor performance and social listening, turning learnings into clear, actionable ideas
  • Partner cross-functionally to ensure alignment across campaigns, launches, and brand moments
  • Concept, shoot, and edit daily content, primarily short-form video, that reflects our aesthetic and point of view
  • Translate trends into content that feels timely yet enduring
  • Own the full content lifecycle, from ideation to final delivery
  • Maintain a consistent, elevated visual and storytelling standard across all channels
  • Collaborate closely with Brand (Copy, Creative, and Art Direction) to refine messaging and creative direction
  • Manage and maintain the social calendar with clarity and consistency
  • Engage with our audience and foster a sense of community around the brand
  • Source and amplify user-generated content (UCG) and creator partnerships
  • Partner with Customer Experience to deliver a seamless, thoughtful social care experience

Benefits

  • Hybrid schedule with Fridays work-from-home
  • Beautiful HQ in the heart of Culver City, steps from the light rail
  • Dog friendly office
  • Comprehensive medical, dental, vision, and disability coverage
  • One Medical (full health) , Kindbody (fertility health), and Talkspace (mental health) memberships for modern, easy access to care
  • Up to 10 weeks of paid parental leave for growing families
  • Open & flexible PTO - take the time you need, when you need it
  • 401(k) through Empower
  • Monthly work-from-home stipend
  • Monthly cell phone reimbursement
  • Free snacks to keep you fueled
  • Weekly catered lunch to bring everyone together
  • Employee Discount
  • Free bedding for a great night’s sleep, an incredible employee discount, and $300 in free product every year
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