Social Media, PR & Media Strategist

Residents Medical•Los Angeles, CA

2d•Onsite

About The Position

We’re looking for someone who knows how to turn what’s happening inside a company into stories people want to follow and stories the media wants to cover. This role sits at the intersection of social media, storytelling, PR, and earned media.

Requirements

Must be based in Los Angeles and available to work in-office full-time
Strong storyteller with strong social instincts and real PR/media outreach experience
Know how to research a journalist, understand what they cover, develop the right angle, pitch them personally, follow up, and build the relationship over time

Nice To Haves

Experience in AI, technology, education, healthcare, or medical media is a major plus
Existing media relationships are highly preferred

Responsibilities

Lead social content across LinkedIn, Instagram, TikTok, X, and emerging platforms
Identify timely stories, trends, and content opportunities
Turn launches, research, partnerships, and milestones into strong social and media narratives
Conduct daily outreach to journalists, editors, producers, newsletters, podcasts, and industry voices
Build media relationships and targeted press lists
Develop personalized pitches and story angles
Draft press releases, articles, executive commentary, and thought leadership
Create and capture content
Be comfortable and natural on camera
Track social performance, outreach, and earned media placements