Social Media Marketing Manager

New York PostNew York, NY
$62,000 - $80,000Onsite

About The Position

The New York Post Digital Network seeks a commercially minded and proactive Social Media Marketing Manager who is passionate about creative, commerce-first lifestyle or commerce creative experience to join our expanding commerce division. We are looking for a creative and experienced candidate to play a pivotal role in conceptualizing, designing, and overseeing visual elements that enhance the overall impact and engagement of our commerce-related social media content. You will collaborate closely with our commerce editorial, design, marketing, and product teams to ensure a cohesive and engaging visual experience for our followers. Reporting to the Senior Commerce Social Media Marketing Manager, you will have a significant impact on the success of our growing digital commerce division.

Requirements

  • Extensive experience managing multiple social media accounts, preferably with a large following.
  • Knowledge of micro and macro digital media trends and emerging platforms
  • Proven ability to think strategically and translate strategic goals into actionable social media plans that drive commerce-focused results.
  • Ability to multitask, balance priorities and thrive in a fast-paced environment, quickly adapting to changing trends and leveraging them to enhance social media strategies.
  • Proficiency in metrics-based decision-making with an emphasis on reading and interpreting data.
  • Adept at analyzing social media data to identify trends, make informed decisions, and refine strategies for optimal engagement.
  • Experience collaborating with e-commerce platforms or commerce-related brands, translating product offerings into engaging social media content.
  • Ability to be both a self-starter and team player who exhibits strong interpersonal and communication skills.
  • Photo and video editing experience in Canva, Capcut, Premium and Adobe Suite
  • Excellent writing and copy-editing skills.
  • Highly organized with exceptional attention to detail.
  • Be comfortable in front of the camera / recording and editing videos with yourself present.

Responsibilities

  • Collaborate with social and commerce teams, leveraging established and emerging platforms for cutting-edge social media strategies that align with the New York Post Digital Network’s commerce goals, driving content engagement, link clicks and sales.
  • Innovate content presentation on social media, experimenting with formats and interactive elements for engaging graphics and videos that showcase commerce-related content.
  • Work seamlessly with editorial, design, marketing, and product teams (NY Post, Page Six, Decider, NYPostSports, California Post) to align visual content, enhancing individual brand initiatives.
  • Maintain up-to-date proficiency in social media tech and best practices, adapting to tools, algorithms, and platform advancements.
  • Manage social media inquiries from sales and branded content teams, ensuring timely responses.
  • Execute strategies promoting NY Post and Page Six merchandise across social platforms.
  • Track and report on internet trends, particularly in the shopping sphere, social commerce specific trends.
  • Proactively engage the audience with timely, trend-inspired content that resonates within the commerce realm.
  • Convey ideas adeptly to both internal and external stakeholders, fostering productive collaboration.

Benefits

  • health
  • retirement
  • wellbeing
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