Social Media Marketing Manager (Contract)

Sui Foundation
$60 - $75Remote

About The Position

The Sui Foundation is seeking a Senior Social Media Marketing Manager to own social strategy, content, and channel growth across its platforms. This is a high-visibility, high-impact role where the individual will directly shape how Sui is presented to the world. The ideal candidate is a strategic thinker and skilled executor who can translate complex narratives into compelling, platform-native content, leverage AI tools for efficiency, and use data to inform decisions. This role involves close collaboration with leadership and cross-functional partners in areas such as partnerships, product, design, and communications. This is a contract opportunity with an expected full-time workload (approximately 40 hours/week).

Requirements

  • 8+ years of social media and content marketing experience, with direct ownership of strategy and execution.
  • Deep fluency in social-native culture and audiences (bonus: Crypto Twitter/X, builder communities, developer ecosystems).
  • Experience with Web3, crypto or emerging technology sectors.
  • Demonstrated track record of growing social channels and driving measurable impact.
  • Strong editorial instincts translating complex technical and narrative topics into platform-native content.
  • Hands-on experience with video content streaming, production, and direction for social platforms.
  • Proven ability to leverage AI tools for content creation and workflow optimization.
  • Strong analytical skills, comfortable using data to guide strategy and report to leadership.
  • Experience managing multiple accounts, balancing high-volume always-on content with campaign priorities.
  • Excellent project management and stakeholder management skills; able to drive work forward independently across multiple workstreams.
  • Experience briefing and working with designers and creative partners.
  • Familiarity with social publishing, scheduling, and listening tools.

Nice To Haves

  • Crypto Twitter/X, builder communities, developer ecosystems

Responsibilities

  • Own social strategy across Sui Foundation's platforms, with a primary focus on X/Twitter.
  • Manage and grow 5+ brand accounts on X/Twitter, ensuring consistent voice and strategic alignment.
  • Set KPIs and benchmarks; own growth, engagement, and conversion outcomes.
  • Identify emerging channel opportunities and make data-backed recommendations on platform investment.
  • Lead social-native content strategy, translating brand narratives, product moments, and campaigns into content that performs.
  • Produce and direct high-quality content across formats, with a strong emphasis on video: short-form, livestreams, and serialized content.
  • Develop an editorial point of view balancing always-on content with high-impact campaign moments.
  • Brief and collaborate with design, motion, and creative partners to bring concepts to life.
  • Use AI tools to speed up content creation, ideation, research, and publishing.
  • Identify and implement AI-driven processes that boost output and efficiency without sacrificing brand integrity.
  • Stay current on the AI tooling landscape and bring forward-thinking recommendations to the team.
  • Own performance tracking and key results across all organic social channels.
  • Translate data into clear insights and report to leadership on a regular cadence.
  • Use learnings to iterate on content strategy, creative approach, and posting cadence.
  • Serve as the social media lead for cross-functional teams, including partnerships, product, design, events, and communications.
  • Coordinate with internal and external stakeholders on cohesive narratives and consistent execution.
  • Communicate strategy, results, and recommendations clearly to senior leadership.
  • Monitor channels for trends, sentiment, and real-time engagement opportunities.
  • Engage independently and respond thoughtfully to strengthen community relationships and brand credibility.

Benefits

  • Compensation is $60–75 USD/hour, depending on experience.
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