Social Media Manager

Dude PerfectFrisco, TX
13h

About The Position

Dude Perfect is looking for a Social Media Manager to be the strategic quarterback for our always-on evergreen content and internal product launches. This isn't a behind the scenes scheduling role, it’s a high-impact creative position for someone who lives and breathes the social calendar. You are the architect of our presence across Instagram, TikTok, and X, ensuring that when the sports world moves, Dude Perfect is leading the pack. You will own the roadmap for how we show up for the biggest moments in culture, from NFL Kickoff and the NBA Draft to holiday activations and beyond. Beyond the sports/entertainment world, you will be the bridge to our internal product teams, driving the social strategy and creative execution for Dude Perfect merch, toys, and licensed games. We need a professional TikTok scroller who knows the trends before they break and can translate them into wins for the DP brand.

Requirements

  • 3+ years of experience cooking on social media for a major sports brand, lifestyle brand, or high-growth creator.
  • You aren't just a manager; you're a maker. Whether it’s Adobe Suite or jumping into CapCut, you’ve got the hands-on skills to actually build what you dream up and get it out the door.
  • You have a native, in-depth knowledge of TikTok, Reels, and X. You’re the first to spot a trending audio or format and immediately know how to make it work for us.
  • You’ve built content calendars that actually work, balancing pure entertainment with product-focused goals without missing a beat.
  • You can pitch a high-level creative approach to internal teams and clearly defend why it’s going to win on social.
  • You’re used to managing timelines and deliverables in a high-volume, fast-paced production environment where things move fast.
  • You’re ready to jump in on weekends or unusual hours for live coverage of big sports and entertainment moments. When the world is watching, we’re posting.

Nice To Haves

  • A background in creative writing or copywriting.
  • A deep, personal passion for the Dude Perfect brand and our mission.
  • Experience working directly with high-profile talent or professional athletes.
  • Experience with Adobe Photoshop/Premiere Pro for creating custom thumbnails or visual assets.
  • Practical knowledge of videography and shooting fundamentals (camera operation, lighting, sound) is a plus.
  • Familiarity with collaborative tools like Monday, Frame.io, Slack, or Google Workspace.

Responsibilities

  • Lead the development and execution of the always-on social media content calendar for Instagram, TikTok, and X.
  • Design and execute social content strategies for major cultural and sporting events (NFL/NBA seasons, drafts, holidays, etc.).
  • Serve as the social lead for internal products, working closely with our merch and toy teams to ensure our gear gets the world-class social treatment it deserves.
  • Turn raw ideas into actionable production briefs for our editors and producers, ensuring every piece of evergreen content has a clear goal and a killer hook.
  • Sit at the table with product teams and stakeholders to ensure social is a priority in the development phase of everything we build.
  • Work with the Lead to track what’s hitting and what isn’t, pivoting our evergreen strategy in real-time to keep engagement at its peak.
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