Social Media Manager

TEKsystems•Menlo Park, CA

2d•$65 - $75•Hybrid

About The Position

Role: Social Media Manager Recruiting for a creative, analytical and strategic Social Media Manager. As a driving force behind our wearables social content, you’ll bring our brand voice to life across platforms and be responsible for crafting compelling content that educates and inspires. We’re looking for someone who thrives in a fast-paced environment, is able to juggle multiple projects while maintaining attention to detail, and has their finger on the pulse of social media trends, a keen eye for storytelling and a passion for consumer tech. The Social Media Manager, will be responsible for the cross-channel social content for products. This person will play a critical role starting new social channels for the brands, and will oversee the daily operations of each channel.

Requirements

Bachelor's degree or equivalent marketing experience
Minimum 5+ years of experience in a social media role with hands-on experience managing a large brand’s social presence.
Strong communication skills with the ability to influence strategic decisions.
Deep understanding of social marketing, creator, and content trends.
Fluent in the language of the internet, with a deep understanding of social platforms.
Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams and external partners.
Detail-oriented and able to maintain accuracy under pressure with many workstreams, projects, stakeholders, and processes.
Strong problem solving ability when facing pivots, challenges, and multiple layers of approvals.

Nice To Haves

Experience in innovative consumer product categories like consumer tech and/or AR/VR technologies, sports, fashion and culture brands.
Would love to see sample YouTube and Threads channel approaches and/or portfolio work that speaks to YouTube at minimum (Threads may be too recent for substantial portfolio examples so I'd like to ask, but it's not a dealbreaker if not)

Responsibilities

Handle day to day scheduling, posting and calendar management across platforms.
Pitch, develop, and plan breakthrough social content.
Work closely with Social Lead to ensure the content calendar is accurate and up to date.
Identify, surface and amplify social trends, formats and hooks to develop retention-driven content.
Pitch trend-driven opportunities for owned social content or collaborations with influential creators.
Conceptualize, write and create original caption copy that cuts through the noise and grabs people’s attention on social media.
Interpret social insights and adapt social strategy to hit monthly KPIs across channels.
Collaborate with Social Producers to optimize processes for seamless workflow.
Partner with Social Creative Team to develop innovative, thumb-stopping video and text based content that adheres to strategy, prioritizes social best practices and drives brand engagement
Partner with Community Manager to identify UGC and drive product brand love.
Work with agency partners and other external creative collaborators on social deliverables and publication.
Be a forward thinker: Anticipate blockers and stay on top of deadlines.
Operate globally: Coordinate relevant initiatives with regional marketing counterparts.