Social Media Leasing & Marketing Associate

Cardinal Group Career•College Park, MD

13d

About The Position

Are you a socially savvy college student who’s always up on the latest social trends and loves creating content? Are you a natural connector who enjoys engaging with people and making them feel welcome? Are you involved on campus and well-connected within student life, organizations, or social circles—someone who knows how to influence groups and engage their peers? If so, Landmark may be the perfect fit for you! We’re looking for a Social Media + Leasing Associate to work on our leasing team and manage and grow our Instagram and TikTok accounts!#WeAreCardinal

Requirements

Current college student in pursuit of a Bachelor’s degree, preferably in Marketing, Communications, Advertising, PR, Journalism or related fields of study
Experience managing a brand or influencer Instagram presence
Passion for social media and content creation, ideally displayed through a strong personal social presence
Strong grasp of major social media platforms including Instagram and TikTok.
Comfortable in front of the camera, for Instagram stories, reels and TikTok

Responsibilities

Manage and monitor Landmark's social media channels (Instagram and TikTok) while following the company’s Social Media Strategy and Policies
Develop and execute monthly social content calendars for social media accounts that tell the brand story and create brand relevance
Publish unique, audience-specific content on social media channels to drive brand awareness and engagement
Engage with followers on Instagram via comments, likes and shares
Work with our corporate video team to conceptualize and produce videos for social media and other digital platforms
Maintain a consistent brand presence through appropriate brand colors, guidelines and layouts for visuals
Manage weekly Instagram giveaway campaign, including ideation, content creation, winner selection, gift acquisition and delivery.
Assist Social Media Director with planning and coordinating lifestyle photoshoots
Be a brand ambassador—greet prospective residents with energy and enthusiasm, providing tours that showcase everything Landmark has to offer.
Assist with lease applications and ensure a seamless, efficient process for future residents.
Utilize CRM to track leads, manage prospect interactions, and ensure a seamless leasing experience from initial inquiry to signed lease.
Deliver exceptional customer service to both current and prospective residents—be the go-to person for their needs.
Assist with front desk operations, handling inquiries, answering calls, and responding to emails professionally and promptly.