Hourly Student Employment - Social Media Intern

East Carolina University Portal • Greenville, NC

1d

About The Position

The Social Media Intern is responsible for coordinating and executing the social media strategy for Student Affairs, working across key social media platforms including Facebook, X, Instagram, Snapchat, and TikTok. This role will be instrumental in increasing our Divisional social media presence and gaining visibility for our brand among students, faculty, staff, alumni, and the Greenville community.

Requirements

• Student employment

Nice To Haves

• Experience with Sprout
• Experience with Facebook, X, Instagram, Snapchat, and TikTok
• Experience with Google Analytics
• Experience with Bitly

Responsibilities

• Maintain and continue development of the Facebook page and Instagram, and other social media platforms including appropriate utilization of site features to market upcoming Student Affairs events and services.
• Engage within the social media platforms daily/weekly and utilize tools like Sprout to plan future posts under the supervision of the Director of Communications for Student Affairs.
• Be the face of the Pirate 411 by creating a weekly script and recording with the Student Affairs Communications videographer intern.
• Provide social media coverage at various Student Affairs events determined by the Director of Student Affairs Communications through Instagram Stories, Facebook Stories and posts.
• Maintain a social media calendar to ensure that deadlines are met.
• Identifying relevant Student Affairs stories, developing materials, and writing copy for social media posts that can also be used on the website, Pirate 411 or for the SA On-Deck newsletter.
• Conduct research, as requested, on new marketing trends and mediums.
• Solicit feedback from students and staff through on-site informal interviews and through social listening.
• Track key social media analytics monthly, including the various social media platforms, Google Analytics, Bitly statistics, etc.
• Assist in the quality control process by proofing and reviewing web site content, graphics, and appearance; and checking other printed materials such as press releases, Pirate 411, Student Affairs On-Deck Newsletter, when needed.
• Assist in development of presentation content for student organizations, campus groups, departments, academic classes, and others as deemed appropriate.
• Other duties as assigned by the Director of Communications for Student Affairs.

What This Job Offers

• Job Type: Part-time
• Career Level: Intern
• Education Level: No Education Listed