Freelance Social Media Growth Strategist (Creator & Entertainment)

Digital • Nashville, TN

9h

About The Position

We are seeking a Freelance Social Media Growth Strategist with a proven track record of launching and scaling social media accounts to significant audiences. This role involves developing and executing organic audience growth strategies across various platforms, focusing on both creator-led and entertainment brand accounts. The strategist will identify repeatable content formats, trends, and distribution strategies to drive high reach and follower growth, with a particular emphasis on short-form video for Reels, TikTok, and YouTube Shorts. A key aspect of the role is translating a filmmaker's unique perspective into compelling content and building cohesive strategies that connect audiences across personal profiles, production studios, and entertainment brands. Identifying and leveraging creator collaborations and partnerships will be crucial for accelerating growth. The strategist will continuously analyze performance data to optimize and scale successful content, and recommend paid amplification strategies where appropriate.

Requirements

• Demonstrated experience launching and scaling social media accounts to significant audiences, ideally 500K–1M+ followers.
• Portfolio or case studies showing measurable follower, reach, viewership, and engagement growth.
• Direct experience growing creators, personalities, influencers, founders, artists, filmmakers, or other talent-led accounts.
• Strong understanding of organic growth mechanics across Instagram, TikTok, YouTube, and short-form video.
• Ability to identify why content performs and translate successful formats into repeatable growth systems.
• Strong understanding of creator culture, audience behaviour, social trends, and community building.
• Ability to operate strategically while remaining hands-on with content direction and growth execution.

Nice To Haves

• Experience growing an account from early stage to 1M+ followers and generating viral or high-volume organic video reach at scale.
• Experience working directly with established creators or entertainment personalities.
• Film, entertainment, production studio, or creator economy experience.
• Familiarity with Persian-American, Middle Eastern, diaspora, or multicultural audiences.

Responsibilities

• Develop and execute organic audience growth strategies across Instagram, TikTok, YouTube, Facebook, and other relevant platforms.
• Grow both creator-led and entertainment brand accounts from existing and early-stage audiences to significant scale.
• Identify repeatable content formats, hooks, trends, and distribution strategies capable of generating high reach and follower growth.
• Develop short-form video strategies for Reels, TikTok, and YouTube Shorts.
• Translate a filmmaker's personality, expertise, and creative perspective into compelling creator-led social content.
• Build strategies that connect audiences across a personal creator profile, production studio, and entertainment brand.
• Identify creator collaborations, partnerships, and cross-promotion opportunities that accelerate organic growth.
• Use performance data to continuously test, optimise, and scale successful content formats.
• Recommend paid amplification opportunities where they can accelerate proven organic content.

What This Job Offers

• Career Level: Mid Level
• Education Level: No Education Listed