Social Media Editor

Entravision
Onsite

About The Position

Entravision is seeking a Social Media Editor to lead the editorial strategy and day-to-day execution of social media for our national Spanish-language streaming news platform. The Social Media Editor will oversee the social media team, establish editorial priorities, collaborate with newsroom leadership, and drive audience growth across all digital platforms.

Requirements

  • Minimum 3 years of experience managing social media for a news organization, digital publisher, television network, or major brand.
  • Deep understanding of the U.S. Hispanic audience, Latin America, current events, and digital consumption habits.
  • Experience producing short-form video, graphics, and social-first storytelling.
  • Strong organizational skills with the ability to manage multiple priorities under tight deadlines.
  • Creative, innovative, collaborative, and highly motivated.
  • Willingness to work flexible schedules, including evenings, weekends, holidays, and extended hours during major news events.
  • Advanced knowledge of Adobe Creative Suite, Premiere Pro, Photoshop, After Effects, CapCut, Canva, and AI-powered content creation tools.
  • Experience with social listening, audience development, digital analytics, and content management systems.

Responsibilities

  • Lead the editorial strategy and daily execution of all social media platforms, including Instagram, TikTok, Facebook, X, YouTube, and emerging digital channels.
  • Develop and manage the daily social publishing plan, ensuring timely, engaging, and accurate coverage of breaking news and original reporting.
  • Write, edit, and approve compelling, error-free Spanish copy, headlines, captions, and social-first storytelling.
  • Make real-time editorial decisions during breaking news, major live events, and special coverage.
  • Collaborate with Executive Producers, Line Producers, Assignment Editors, Reporters, Anchors, and Graphic Designers to maximize the impact and reach of editorial content.
  • Develop audience growth strategies through innovative storytelling, platform optimization, and emerging social media trends.
  • Analyze audience engagement, performance metrics, and platform analytics to continually improve content strategy.
  • Identify opportunities to leverage AI tools, automation, and new technologies to enhance workflow and audience engagement.
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