Social Media Coordinator

Chiefs Fit•Overland Park, KS

About The Position

The Chiefs Fit team is looking for an innovative, motivated, and detail-oriented individual to serve as a Social Media Coordinator. This individual will create and deliver digital content and oversee the posting of gym-related content on @ChiefsFit social media. This position will film, edit, and publish video-based social content with the goal of driving member and prospective member engagement while generating interest for the clubs and brand.

Requirements

Experience with social media management tools
2-4-year college degree, preferably in marketing, digital media or design
Expertise with Adobe Illustrator, Photoshop, InDesign software
Strong working knowledge of Microsoft Office (Outlook, Excel, PowerPoint)
Mac Operating Systems, Cloud-sharing platforms (Dropbox, Google Drive, Hightail)
Ability to successfully organize, prioritize and manage multiple projects autonomously
Strong understanding of the social and digital ecosystem
Strong strategic and analytical capabilities
Strong understanding of social media marketing strategy and the entire social marketing mix – paid, organic, owned and earned
Sharp understanding and point of view on social media trends; follows leading blogs, thought leaders and stays abreast of the latest content, product and marketing trends in social
Ability to dive deep within a singular project, yet understand its role within a larger vision and scope
Highly organized and communicative
Excellent verbal, written, and presentation skills
Ability to be comfortable and energetic in the creative process
Thrives working autonomously as well as in a team environment
Demonstrate a positive, open and cheerful attitude
Reliable, dependable, and accountable to themselves and the organization

Nice To Haves

Experience working in the fitness/health category is a plus

Responsibilities

Build, design and execute a strong social media content strategy and voice across all platforms (Facebook, Instagram and TikTok)
Serve as a community manager by engaging fans, followers, prospects, partners and members and assist with fan engagement by responding to customers and prospective customers in real-time on social media
Develop a monthly social media content and campaign calendar
Monitor and analyze social campaign performance and key metrics by identifying key trends and making content recommendations and sharing weekly/monthly reports
Identify opportunities, trends and features in the social media space
Explore new strategic and creative marketing channels
Deliver on defined organic growth and audience engagement goals
Be responsible for hitting specific growth targets across follower count, impressions and website traffic
Facilitate creation of user-generated content and monitor conversations happening on our various channels
Ensure proper tracking and labeling structure is in place for all content scheduling
Contribute light editorial content or copyrighting assistance as needed
Help foster a sense of community among Chiefs Fit consumers
Work with Kansas City Chiefs marketing team to ensure social content aligns with brand guidelines