Social Media Coordinator

Perelel • Santa Monica, CA

10d

About The Position

Perelel is seeking a Social Media Coordinator to join its growing social team. This role is crucial for scaling the brand's organic presence across platforms like Instagram, TikTok, Pinterest, and YouTube. The position involves a blend of content creation and creator operations, where the individual will produce content and manage a network of external creators. The role offers significant ownership and visibility, allowing the candidate to directly shape the brand's image as it evolves into a women's health leader. The brand's foundation in clinical credibility ensures that content is substantive and not fabricated for engagement. The Social Media Coordinator will report to the Director of Social Media and collaborate with internal creative teams and external partners.

Requirements

• 1-2 years of experience in social media and content creation, ideally in DTC, wellness, beauty, or women's health.
• Portfolio includes Reels, TikToks, and carousels personally shot, edited, and published.
• Comfortable and natural on camera.
• Experience sourcing and managing creators or UGC contributors.
• Organized and operationally sharp.
• Ability to move fast without sacrificing quality.
• Clear, concise communication skills.
• Strong aesthetic sense for creating content that feels native to social feeds.

Nice To Haves

• Familiarity with the supplement, prenatal, or women's health space.

Responsibilities

• Produce social-first content across Instagram and TikTok (Reels, carousels, Stories, and TikTok-native formats) that is platform-native.
• Shoot and edit short-form video content on iPhone, including on-camera content, product demos, lifestyle footage, and behind-the-scenes moments.
• Appear in content as a relatable voice for the brand.
• Develop and contribute to recurring content series and evergreen formats.
• Concept and pitch new content ideas.
• Adapt brand campaigns for social media with a creator-native sensibility.
• Stay ahead of platform trends, audio trends, and cultural moments relevant to the target audience (millennial and Gen-Z women, 24-35+).
• Source, vet, and onboard creators for Perelel's organic creator network.
• Write and manage creative briefs for creators.
• Own the end-to-end creator workflow: outreach, contracting, briefing, content review, feedback, asset collection, and performance tracking.
• Build and maintain a creator database.
• Quality control all incoming creator content against brand guidelines, compliance requirements, and platform best practices.
• Manage creator relationships.
• Track creator content performance and surface insights.
• Support day-to-day community management across platforms, responding to comments and DMs in the brand voice.
• Assist with content calendar management, scheduling, and publishing.
• Pull and organize performance data for reporting.
• Coordinate with the in-house Creative team and freelance designer on asset delivery timelines.
• Support campaign launches, product drops, and brand activations with real-time social coverage.

Benefits

• Competitive salary package
• Comprehensive health, dental, and vision insurance
• Generous PTO and company holidays
• Perelel product discount
• Opportunity to shape the people function at a mission-driven company improving women's health

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed