Social Media & Content Strategist

Oregon State Credit UnionCorvallis, OR
$68,000 - $71,000Hybrid

About The Position

Join our team as a Social Media & Content Strategist and play a key role in shaping the voice of Oregon State Credit Union while creating content that engages members, strengthens our brand, and supports organizational growth. As a Social Media & Content Strategist, you will develop and continually innovate content and social media strategies that drive member engagement, enhance our online reputation, and support new member acquisition. You’ll manage content across a variety of channels including social media, website content, blogs, educational resources, email communications, direct mail, and branch marketing support while ensuring alignment with brand standards and the Credit Union’s goals and objectives.

Requirements

  • At least three years of experience developing and implementing content and social media strategies required.
  • Bachelor’s degree in Marketing, Communications, e-Commerce, or a related field or equivalent experience is required.
  • Proven ability to develop and execute content marketing strategies that align with organizational goals and resonate with target audiences.
  • Demonstrated expertise managing social media platforms, creating engaging content, driving audience growth, and monitoring performance.
  • Exceptional written and verbal communication skills with demonstrated strength in copywriting, long-form content development, educational content creation, and multimedia storytelling.
  • Strong analytical mindset with the ability to measure content and social media performance, identify trends, and use insights to optimize strategies and improve results.
  • Highly collaborative and organized professional with the ability to manage multiple priorities, develop content calendars, coordinate with stakeholders and external partners, and successfully execute projects in a fast-paced environment.
  • Ability to demonstrate the legal right to work in the US.
  • Pass a background screening to the satisfaction of Oregon State Credit Union.

Nice To Haves

  • Experience creating multimedia content, managing digital channels, and working with content management or marketing automation platforms is preferred.

Responsibilities

  • Develop and continually innovate content and social media strategies that drive member engagement, enhance our online reputation, and support new member acquisition.
  • Manage content across a variety of channels including social media, website content, blogs, educational resources, email communications, direct mail, and branch marketing support.
  • Ensure alignment with brand standards and the Credit Union’s goals and objectives.
  • Create compelling content that educates, informs, and inspires engagement across multiple channels.
  • Manage social media platforms, create engaging content, drive audience growth, and monitor performance.
  • Manage online reviews, respond to member feedback, and protect and enhance brand reputation through proactive engagement strategies.
  • Adapt messaging for different audiences and channels while maintaining a consistent brand voice.
  • Measure content and social media performance, identify trends, and use insights to optimize strategies and improve results.
  • Make recommendations based on data and member feedback.
  • Manage multiple priorities, develop content calendars, coordinate with stakeholders and external partners, and successfully execute projects in a fast-paced environment.

Benefits

  • A collaborative and positive workplace culture
  • Initial and on-going support, training and mentorship with promotion and career advancement opportunities
  • Competitive wages, bonuses, paid holidays and paid time off
  • 100% credit-union-paid employee coverage for medical, dental, vision, life and disability insurance; dependent coverage also available
  • 401k Plan with an amazingly generous credit union match!
  • Tax-saving Flexible Spending and Health Savings Plans
  • Premier membership perks, loan discounts, company clothing, wellness and recognition programs, and more!
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