Social Media & Content Coordinator

Care.com•Dallas, TX

12d•$30 - $35•Remote

About The Position

We are seeking a creative and organized Social Media & Content Coordinator to support Care.com's growing social media team on a contract basis through December 31st 2026. This role is hands-on and execution-focused, supporting influencer operations, content scheduling, community engagement, and emerging channel initiatives. The ideal candidate is social-media native, highly organized, comfortable managing multiple moving pieces, and eager to grow with a team doing meaningful, high-impact work.

Requirements

1–3 years of experience in social media, influencer marketing, content coordination, or a related role.
Strong organizational skills and attention to detail — you can manage multiple tracks simultaneously without things falling through the cracks.
Familiarity with social media platforms (Instagram, LinkedIn, Facebook, TikTok, YouTube, Reddit) and how content performs across each.
Experience with Sprout Social or comparable scheduling and listening tools.
Comfortable on camera and able to create authentic, engaging short-form video content.
Demonstrated proficiency in utilizing generative AI tools (e.g., LLMs) to augment content creation, drive efficiencies, and scale output, while demonstrating awareness of responsible and ethical AI use.
Awareness of how organic social content intersects with AI-generated answers, GEO, and LLM visibility, plus genuine curiosity and initiative to learn.
Proactive, self-directed, and able to work independently in a remote environment.
Mission-driven mindset and interest in family care, caregiving, or the future of work.

Nice To Haves

Experience supporting influencer campaigns — outreach, contracts, tracking, or reporting — a strong plus.

Responsibilities

Support influencer marketing operations — managing outreach tracking, contracts, SOWs, deliverable timelines, compliance review, and payments in coordination with the Group Manager.
Maintain and update influencer and campaign source-of-truth spreadsheets, ensuring accurate and up-to-date records across all active partnerships.
Manage content publishing and scheduling across platforms using Sprout Social, managing the team's content calendar and posting cadence.
Drive active community engagement across Care.com's owned social channels — joining conversations, responding to comments, and building genuine connection with our audience in a way that reflects the brand's voice and values.
Contribute on-camera talent for social-first video content across organic and paid channels as needed.
Assist with Reddit community engagement and account management as the Care.com Reddit presence scales into active brand participation.
Support the team with administrative and operational tasks that keep campaigns and initiatives running smoothly.
Collaborate closely with team members on day-to-day priorities and project needs.