Social Media and Media Relations Specialist

Jefferson County Sheriff's Office • Louisville, KY

3d • Onsite

About The Position

The Social Media and Media Relations Specialist serves as a key member of the agency’s communications team. This civilian role is responsible for managing the agency’s social media presence, coordinating media relations, and developing strategic communication initiatives to enhance public awareness, transparency, and community engagement. This position is an on-site position with all work performed in Louisville, Kentucky.

Requirements

• Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or related field.
• Minimum of 3 years of experience in social media management, public relations, or communications.
• An equivalent combination of education, training and experience will be accepted.

Nice To Haves

• Strong writing, editing, and verbal communication skills.
• Proficiency in social media platforms and analytics tools.
• Experience with graphic design and video editing software is a plus.
• Ability to work under pressure and manage multiple projects simultaneously.
• Understanding of law enforcement operations and public safety communications preferred.

Responsibilities

• Develop, implement, and manage the agency’s social media strategy across platforms (e.g., Facebook, Twitter/X, Instagram, YouTube, LinkedIn).
• Create engaging content including graphics, videos, press releases, and public service announcements.
• Monitor social media channels for public sentiment, emerging issues, and opportunities for engagement.
• Serve as a liaison between the agency and media outlets; coordinate press conferences, interviews, and media responses.
• Draft and distribute press releases, media advisories, and official statements.
• Collaborate with internal departments to promote programs, initiatives, and events.
• Respond to public inquiries and comments on social media in a timely and professional manner.
• Track analytics and prepare reports on social media performance and media coverage.
• Ensure all communications align with agency policies, branding, and legal guidelines.
• Assist in crisis communication and emergency response messaging.

Benefits

• The salary is commensurate with education and experience.
• Opportunities for professional development and certifications.
• Employees participate in the Non-Hazardous Duty retirement under CERS offered by the KPPA.
• JCSO pays 100% medical premiums for single coverage, and 90% for other plan levels.
• Competitive plans for vision and dental.
• Optional deferred compensation and life supplemental life insurance.
• $20,000 Basic Life Insurance provided.
• Paid parking is provided.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level