Social Media Account Executive

Hiebing•Madison, WI

2d•Hybrid

About The Position

Hiebing is seeking a Social Media Account Executive to join their PR, Social & Content team. This role is ideal for someone with 2–4 years of full-time experience who wants to make an impact in social media. The position involves developing and executing social strategies, creating engaging content, managing social channels daily, and collaborating with integrated teams to bring brand stories to life across platforms. The ideal candidate is a strategic thinker, creative storyteller, and social media enthusiast who stays ahead of trends, understands engagement drivers, and is passionate about helping brands build authentic relationships with their audiences.

Requirements

2-4 years of social media experience
Comfortable working in a fast-paced work environment and ability to thrive under pressure
A can-do attitude, curiosity, integrity and a We Before Me philosophy
Ability to articulate and understand the emotional context and motivations of varying target markets to create true brand devotion
Excellent written and oral communication skills including strong presentation skills
Must be authorized to work in the U.S. without current or future sponsorship.

Nice To Haves

Build on ideas with a “Yes, and” mindset
Bring curiosity and challenge thinking in a productive way
Care about both the work and the people behind it
Hold high standards and take ownership of outcomes

Responsibilities

Develop social media creative, including creating social media calendars, capturing and editing social videos, concepting and writing for social, and using target social behavior insights to shape creative
Stay current on new and existing social media platforms, tools, best practices and how organizations are using them, so that the agency can make informed recommendations to clients
Contribute to social media strategy and content marketing planning, partnering within the department, with the Media team to develop amplification plans and with other agency departments to ensure integration and excellence
Measure the effectiveness of social media and content marketing plans, sharing best practices, helping businesses to grow
Collaborate with media to ensure creative is accurately placed and QA’d
Cultivate and maintain relationships with key clients
Collaborate effectively as a team member within the Public Relations, Social Media and Content department and with other agency teams and associates