Social Manager, Ads Marketing

NetflixLos Angeles, CA

About The Position

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next. As the Ads Social Marketing Manager, you will play a pivotal role in how Netflix tells its advertising story across social platforms to B2B audiences: advertisers, agencies, industry partners, and the broader business community. You will translate our Ads value proposition, research, and product innovation into compelling, channel-specific narratives that build awareness, consideration, and preference for Netflix Ads. This role serves as a strategic bridge between Social Marketing, Ads Marketing, Sales, Comms, and other cross-functional partners working across the business. Your objective is to build, scale, and test social strategies and programs to support Ads go-to-market campaigns, industry moments, and executive thought leadership spanning all social platforms with an emphasis on B2B-forward platforms (e.g., LinkedIn, industry forums, and emerging channels). This role partners closely with ads cross-functional partners to ensure Netflix Ads messaging shows up consistently and impactfully across our organic and executive social presence, helping to drive commercial outcomes and long-term brand equity for Netflix Ads.

Requirements

  • 7+ years in social media management, B2B/content marketing, or digital communications, ideally within media, advertising, technology, or publishing organizations.
  • Deep understanding of B2B social strategy, especially on LinkedIn and other platforms where advertisers, agencies, and industry stakeholders are highly active.
  • Proven experience building and executing multi-channel social strategies that support brand and product narratives, ideally in a B2B or enterprise context.
  • Demonstrated success partnering with marketing, sales, product, research, and communications teams to bring cohesive narratives to market.
  • Excellent written and verbal communication skills, with sharp editorial judgment and the ability to distill complex product or research stories into clear, compelling, audience-first content.
  • Experience working on broad, multi-platform brand campaigns, including long-term (e.g., 6–12 month) programs and fast-turn initiatives.
  • Comfortable using data and experimentation to inform strategy, with a track record of leveraging insights to optimize content and programming—while remaining open to bold creative bets.
  • Highly organized and detail-oriented, with the ability to manage several projects concurrently in a fast-paced, ever-changing environment, and adhere to evolving deadlines.
  • Demonstrated ability to build strong relationships and work across many internal cross-functional teams, locally and globally.
  • High tolerance for change and a capacity to accomplish significant work in a dynamic, high-performance culture.
  • Respect, understanding, and enthusiasm for the Netflix culture and for the future of ad-supported streaming.

Responsibilities

  • Build and Execute B2B Social Strategy for Netflix Ads
  • Embedded Partnership with Ads Marketing & Cross-Functional Alignment
  • Channel Programming & Editorial Execution (B2B Focus)
  • Audience Development

Benefits

  • Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits.
  • We also offer paid leave of absence programs.
  • Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off.
  • Full-time salaried employees are immediately entitled to flexible time off.
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