Social Content Editor

WPP Production • Toronto, ON

5h • CA$45,000 - CA$95,000 • Hybrid

About The Position

WPP Production is seeking a Social Content Editor to join their team. This role is responsible for building and delivering video edits for a major client's social media team. The goal is to drive online engagement by creating compelling stories using social content best practices, creative judgment, and collaboration. Social media is a critical touchpoint for the client's brand, and the editor's work will directly impact the achievement of client goals and ROI from social channels. The role requires "Social" Intelligence, understanding online culture, trends, and what builds brand affinity, as well as the ability to adapt storytelling for different formats like 9-second vertical edits. It also emphasizes resilience, the ability to take feedback, and build client relationships. The position requires balancing collaboration with the client's social team while working within the agency's ecosystem, necessitating confidence in delivering work without constant client direction. Flexibility and organization are key due to high volume and short turnaround times, requiring the ability to adjust craft to client needs and balance creativity with speed. Being a quick study of the client's business and social strategies is also important for making informed editorial decisions.

Requirements

• A minimum of 3 years of professional experience with short-form social storytelling via video editing, content creation, or equivalent experience.
• Strong “editorial” judgement in social content and/or business-to-business content, particularly in finance, or technology sectors, but open to other work from ambitious social natives who can impress with their experience building audiences or movement online. You need to know what works well online.
• Proficient editor with Adobe Premiere, limited proficiency in After Effects, Photoshop, Audition, and other Adobe creative suite tools.
• Proficient with Microsoft tools (Word, Excel, PowerPoint), and the aptitude to learn other similar workflow tools (Smartsheets, Adobe Workfront, etc.).
• Other post-production skills: ability to perform minor text animation, place graphics and lower thirds, generate basic graphics, basic audio mix, and basic color correction, use transcription and captioning tools, understanding of codecs and compression software (Media Encoder).
• Bias towards maintaining positive, friendly interpersonal relationships with those giving you creative feedback, with the ability to be calm, confident, and positive in difficult situations.
• Ability to multi-task and juggle various projects simultaneously in fast-paced environment with tight deadlines.
• Ability to reasonably organize your time and working materials, keep trackers updated, and communicate status of projects effectively.
• Flexible and adaptable, ability to thrive in team environments where communication and collaboration are key.

Responsibilities

• Edit video from various sources for use online, and in other mediums as needed.
• Manage transcriptions, build scripts and make editorial judgements on best takes, content to include, and use of graphics and music.
• Collaborate directly with clients, producers, project managers, account leads and others to manage feedback, revisions, approvals and processes.
• Minor color correction, basic audio mixing, captioning, converting, and exporting files.
• "Light" graphics creation and movement (basic use of photoshop for lower thirds, intro cards, basic movement parameters).
• Self-directed prioritization of workflows based on client needs.
• Work within our established processes, tools, and techniques.

Benefits

• Access to diverse projects
• Global career opportunities
• Backing of WPP’s unmatched network

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed