SMS Email Coordinator

Orveon GlobalNew York, NY
2dHybrid

About The Position

The SMS Email Coordinator is a detail-oriented and highly organized role responsible for supporting the day-to-day execution and optimization of digital commerce operations across CRM, onsite experiences, and supporting platforms. This role partners closely with Ecommerce, CRM, Brand, Technology, and external vendors to ensure seamless execution of email and SMS campaigns, site personalization initiatives, and loyalty operations. The ideal candidate brings a strong operational mindset, excels in quality assurance and testing, and is comfortable managing multiple systems and workflows to ensure a best-in-class customer experience across digital touchpoints.

Requirements

  • Experience supporting digital or ecommerce operations, CRM, or marketing technology platforms (e.g., Cordial, Shopify, Yotpo, or similar).
  • Strong attention to detail with demonstrated experience in QA, testing, and validation of digital campaigns or site functionality.
  • Ability to manage multiple initiatives simultaneously while meeting deadlines in a fast-paced environment.
  • Strong communication skills and the ability to work cross-functionally with both technical and non-technical teams.
  • Analytical mindset with experience reviewing performance metrics and operational data.

Nice To Haves

  • Experience in ecommerce, beauty, or consumer goods industries.
  • Familiarity with CRM personalization, automation, and customer journey concepts.
  • Basic understanding of HTML/CSS for email or onsite content troubleshooting.
  • Experience working with third-party vendors and support ticketing workflows.

Responsibilities

  • Digital Campaign & Platform Execution Support the execution of digital campaigns across email, SMS, and related CRM channels, ensuring accurate setup, testing, and on-time deployment.
  • Assist with operational support for onsite personalization and customer journey initiatives in partnership with CRM and brand teams.
  • Testing, QA & Issue Resolution Perform comprehensive quality assurance across CRM campaigns and digital experiences, validating links, creative, personalization logic, data integrity, and tracking.
  • Identify, document, and troubleshoot issues across platforms, escalating to internal teams or vendors as needed to ensure timely resolution.
  • CRM & Marketing Technology Operations Serve as day-to-day operational support for CRM & Loyalty platforms and related tools, ensuring systems are functioning as expected and aligned with business needs.
  • Partner with internal stakeholders to support enhancements, configuration updates, and process improvements across CRM and marketing technology platforms.
  • Vendor & Partner Coordination Act as a primary operational contact for select digital vendors, coordinating requests, managing tickets, and tracking progress to resolution.
  • Collaborate with vendors to understand platform capabilities, upcoming releases, and best practices to support operational excellence.
  • Personalization & Automation Support Support the execution and optimization of automated email and SMS triggers, monitoring performance and assisting with enhancements to improve engagement and conversion.
  • Assist in implementing segmentation and personalization strategies across CRM and onsite experiences.
  • Loyalty Program Operations Provide operational support for the loyalty platform, including testing, configuration updates, and ongoing optimization initiatives.
  • Assist with roadmap execution and coordination across teams to ensure loyalty features are launched smoothly and perform as intended.
  • Data, Reporting & Operational Insights Gather and organize performance data related to CRM, digital campaigns, and loyalty initiatives.
  • Support reporting efforts and help identify trends, risks, and opportunities for optimization.
  • Cross-Functional Collaboration Work closely with Ecommerce Operations, Brand, Technology, Customer Service, and external agencies to ensure alignment and smooth execution of digital initiatives.
  • Support documentation of processes, workflows, and operational best practices to improve efficiency and scalability.

Benefits

  • “Hybrid First” Model – 3 days in office with 2 work from home
  • “Work From Anywhere” – Freedom to work six weeks annually from the location of your choice.
  • Complimentary Products – Free and discounted products on new releases and fan-favorites.
  • Professional Development – Exposure to senior leadership, learning and development programs, and career advancement opportunities.
  • Community Engagement – Volunteer opportunities in the communities in which we live and work.
  • Health & Wellbeing Perks – Comprehensive medical, dental, vision, and lifestyle benefits.
  • Time-Off – Generous PTO, 14 company-paid holidays, parental leave, and flexible Summer Fridays.
  • 401(k) – Retirement plan through a 401(k) with 100% match on the first 4% contribution.
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