SEO Specialist III

MouserMansfield, TX
Onsite

About The Position

This role serves as a subject matter expert within SEO, responsible for developing optimization strategies to increase Mouser’s search engine result rankings. The specialist will perform competitive analysis, develop reporting on direct competition and strategies, and identify, report, and recommend improvements for SEO at the site level. Additionally, this role involves mentoring peers in learning and building proficiency in Mouser business acumen, Internet Business, business analysis, and SEO Specialist skills. The specialist will also participate in and suggest process and standard improvements to build the skills and practice of SEO Specialists and create and maintain SEO policies and requirements.

Requirements

  • Bachelor's Degree in a related discipline or work experience.
  • 4+ years SEO experience required. For internal candidates, experience can be a combination of internal and external experience.
  • Experience with analytics tools such as Google Analytics, Omniture, Google Search Console, Lighthouse, Similarweb, BrightEdge, Conductor, Moz, Screaming Frog, etc.
  • Understanding of SEO guidelines, search engine algorithms, and ranking factors.
  • Knowledge of keyword research and data mining tools.
  • Outstanding organizational skills and ability to manage multiple projects simultaneously while meeting deadlines.
  • Excellent verbal and non-verbal communication skills. Including the ability to communicate with people at all levels.
  • Interacts effectively with individuals and groups inside and outside the organization.
  • Exhibits strong analytical, problem solving, negotiation, organizational, and teaching skills.
  • Works effectively both independently and as a member of a cross functional team.
  • Uses sound judgment to identify issues and escalates when appropriate.
  • Contributes to improvements in processes (technical or business) used by multiple departments.
  • Strong experience with all Microsoft Office applications.
  • Ability to set and track goals.

Nice To Haves

  • Multilingual a plus (but not required).

Responsibilities

  • Review reports to identify and drive SEO initiatives and campaigns.
  • Determine the best strategies to ensure maximum SEO optimization opportunities.
  • Research, identify, and implement changes on key landing pages for organic ranking success.
  • Determine and drive direction for targeting, assigning URLs, and metadata before the creation of content.
  • Determine how and where Mouser will conduct targeted keyword research for discovery, expansion, and optimization.
  • Responsible for initiating the building and maintenance of reports and dashboards for SEO best practices.
  • Document SEO industry trends, developments, algorithms, ranking factors, and how they can affect our business or industry.
  • Develop Mouser and ecommerce business acumen.
  • Perform administrative duties with the SEO department including (but not limited to) scheduling meetings, organizing presentations, researching and evaluating new opportunities, and coordinating global communications.
  • Set meetings at regular intervals with external teams to align objectives and gather insights.
  • Serve as a subject matter expert within SEO.
  • Demonstrate Mouser business acumen.
  • Develop optimization strategies that increase Mouser’s search engine result rankings.
  • Perform competitive analysis and develop reporting on direct competition and strategies.
  • Identify, report, and recommend improvements for SEO at the site level.
  • Mentor peers in learning and building proficiency in Mouser, Internet Business, business analysis, and SEO Specialist skills.
  • Participate in and suggest processes and standard improvements to build the skills and practice of SEO Specialists.
  • Create and maintain SEO policies and requirements.

Benefits

  • competitive pay and benefits
  • business casual dress environment
  • state-of-the-art facility
  • experienced management team with vision and a passion for growth
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