SEO Manager, Healthcare

Power Digital

12h

About The Position

We are a tech-enabled growth firm at the intersection of marketing, consulting & data intelligence, igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit. As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients. At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A. Managing billions in media, our dynamic team of consultative marketers, creatives, analysts and technologists challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

Requirements

2-5 years delivering digital campaigns that deliver actual business results
A proven track record of SEO wins (e.g., designing, building, and optimizing highly successful campaigns, delivering volume and best-in-class).
Strong background in WordPress to make website changes, SEO optimizations, and troubleshooting.
Comfortable meeting with clients & presenting a cohesive strategy
Ability to build & direct a team of skilled content & SEO partners
Strategy minded
Performance/results driven
Ability to interpret analytics data and develop campaigns that increase client performance
Ability to get along with a small group of PASSIONATE marketers
Strong ability to switch between client projects quickly
Understand that clients want things yesterday. It ain’t fair but it’s true
Be ready to bring BIG ideas that change the world
A highly collaborative, team-oriented individual comfortable with managing an experienced team

Nice To Haves

Experience with on-site technical SEO, local listings & reputation sites, SEO tools, content strategy development, social media strategy, influencer marketing, digital PR, and link building techniques.

Responsibilities

Own the SEO and AIO strategy for a subset of clients in Healthcare
Lead in creation of strategic client roadmaps that align with SEO best practices and client business goals
As a key member of an SEO pod – support in managing implementation of SEO optimizations on client WordPress sites
Support in the development and jointly present monthly performance reports to Account Managers and client points of contact
Serve as true subject matter experts for clients and Account Managers as it relates to content and technical SEO strategies
Lead core management of all things SEO: SEO strategy, UX, onsite content and link building
Conduct ongoing keyword research and mapping to identify target topics and develop relevant content and on-page optimization strategies