Senior Visual Communications Specialist

our team • Overland Park, KS

2d • Hybrid

About The Position

SPX Cooling Technologies is a leader in high quality industrial HVAC equipment. The Senior Visual Communications Specialist is a hands-on creative role responsible for developing, producing and maintaining visual communications across SPX Cooling Tech’s brands and marketing channels. This position balances ongoing graphic design and production needs with opportunities to shape and elevate the visual brand through creative concepts, campaigns, digital content and multimedia. The Senior Visual Communications Specialist will serve as a steward of brand standards and expand the organization’s use of accessible video and content creation tools to bring products, technologies and customer stories to life.

Requirements

• 5+ years of experience in graphic design, visual communications or a related creative role, preferably within an in-house marketing team, agency or similarly fast-paced environment.
• Strong portfolio demonstrating graphic design, visual storytelling and brand execution across print and digital channels.
• Advanced proficiency with Adobe Creative Cloud, particularly InDesign, Illustrator and Photoshop.
• Strong production design capabilities, including experience developing and maintaining multi-page literature, presentations, advertising, digital assets and production-ready artwork.
• Demonstrated ability to develop creative concepts from initial idea through execution while consistently applying brand standards across a broad range of communications.
• Strong project management and prioritization skills, with the ability to independently manage multiple projects, stakeholders and deadlines while communicating proactively.
• Experience working with print, production and/or external creative partners.
• Excellent attention to detail with a strong commitment to design quality, accuracy and consistency.

Nice To Haves

• Experience creating or managing video and multimedia content, including concept development, storyboarding, production coordination and lightweight editing.
• Experience with user-friendly content creation and video platforms such as Adobe Express, PlayPlay, Canva or similar tools; familiarity with Adobe Premiere Pro, After Effects or other professional video/motion tools is a plus.
• Basic photography and videography experience.
• Experience in B2B, manufacturing, technical or industrial marketing, with the ability to simplify complex information through effective visual communication.
• Curious and resourceful, with an interest in emerging creative technologies, including AI-assisted design and content development tools.

Responsibilities

• Design, produce, update and maintain a broad portfolio of print and digital materials, including product and technical literature, sales collateral, presentations, advertisements, social and digital content, newsletters, trade show graphics, signage, templates and campaign assets.
• Support product launches, campaigns, sales initiatives and other strategic priorities by developing creative concepts and translating complex technical products and value propositions into clear, engaging visual communications.
• Own creative projects from initial request through final delivery, including concept development, stakeholder review, revisions, production-ready artwork, file organization and digital asset management, balancing creative quality with accuracy, timelines and business priorities.
• Serve as a day-to-day visual brand steward for SPX Cooling Tech by maintaining and evolving standards, templates and creative resources while identifying opportunities to strengthen brand consistency and effectiveness.
• Coordinate print, production and creative vendors, including specifications, proofing, quality control, timelines and special requests.
• Identify opportunities to improve creative workflows and expand the use of platforms such as Adobe Express, PlayPlay and emerging creative tools to increase the efficiency and impact of digital and multimedia content.
• Own the development of lightweight video and multimedia content using accessible tools, managing projects from concept and storyboarding through production, review and delivery, while coordinating external partners for more complex needs.
• Capture and edit photography and video at company facilities, events and other locations as needed.
• Partner cross-functionally with Marketing, Sales, Product Management, R&D, Engineering, Operations, HR and other stakeholders to understand business needs and drive effective visual solutions forward.
• Manage multiple concurrent projects and shifting priorities in a fast-paced environment, communicating proactively and maintaining momentum against deadlines.
• Demonstrate an ownership mentality, with a passion for delivering on commitments and driving work from idea through execution.

Benefits

• Generous and flexible paid time off including paid personal time off, caregiver, parental, and volunteer leave
• Competitive health insurance plans and 401(k) match, with benefits starting day one
• Competitive and performance-based compensation packages and bonus plans
• Educational assistance, leadership development programs, and recognition programs

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Associate degree