Senior Vice President, Analytics

Zeno GroupChicago, IL

About The Position

Zeno Group is seeking a Senior Vice President, Data & Intelligence to serve as a senior strategic leader within the agency's growing analytics and intelligence practice. This role involves working closely with clients, agency leadership, and cross-functional teams to translate data into actionable insights that strengthen reputation, improve performance, and drive business outcomes. It's an opportunity for a hands-on analytics leader to shape client strategy, grow business, mentor talent, and help define the future of data, intelligence, and AI-enabled insights within a leading communications agency.

Requirements

  • 15+ years of experience in analytics, intelligence, research, measurement, communications, marketing, or related fields within an agency, consulting, or client-service environment.
  • Deep expertise in communications analytics and their associated platforms, including measurement, earned media analysis, social intelligence, audience research, reputation analytics, digital performance, and business intelligence.
  • Experience advising senior clients and guiding data-informed decision making.
  • Experience leading business development efforts across organic and net new opportunities, including strategic planning, proposal development, consultative selling, and new business pitches.
  • Strong understanding of integrated communications and the role analytics plays across earned, owned, shared, and paid channels.
  • Experience working with business intelligence, analytics, and reporting platforms such as Tableau, Power BI, Hex, GA4, SQL, R, or similar tools.
  • Strong presentation, storytelling, and communication skills, with the ability to make complex findings accessible and actionable for diverse audiences.
  • Experience leveraging AI, automation, and emerging technologies to improve research, reporting, and insight generation.
  • Collaborative leadership style with experience mentoring talent and partnering across disciplines, functions, and levels.
  • Commitment to analytical rigor, data quality, and delivering meaningful business impact through insights.

Nice To Haves

  • Experience supporting integrated communications, public relations, corporate affairs, or marketing programs.
  • Familiarity with attribution modeling, campaign measurement, and cross-channel performance analytics.
  • Experience evaluating and implementing AI-enabled analytics workflows and emerging technologies.
  • Experience working with third-party technology vendors, data providers, and platform partners.

Responsibilities

  • Serve as a senior advisor to clients, providing executive-level counsel on analytics, measurement, intelligence, and data-driven communications strategy.
  • Oversee integrated measurement, audience research, media intelligence, social listening, reputation analytics, digital performance, and AI-enabled insights programs.
  • Translate complex data into clear recommendations, helping clients connect communications performance to business objectives and stakeholder outcomes.
  • Lead analytics discovery conversations, develop measurement frameworks, and identify opportunities to grow client relationships, expand engagements, and support new business efforts.
  • Mentor and develop team members while fostering analytical rigor, strategic thinking, storytelling excellence, and strong client leadership capabilities.
  • Partner across corporate, consumer, healthcare, technology, digital, paid media, and creative teams to deliver integrated measurement and intelligence programs.
  • Identify opportunities to leverage AI, automation, APIs, and emerging technologies to improve research, reporting, insight development, and decision-making.
  • Help shape the future of the practice by identifying emerging trends in analytics, measurement, reputation intelligence, AI, and communications effectiveness.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Prescription plans
  • Short-term disability
  • Long-term disability
  • Paid subscription to Headspace
  • Access to mental health providers and other services through a best-in-class employee assistance program
  • Generous vacation
  • Paid holidays
  • Self-care time
  • 401(k) plan
  • Pretax flexible spending accounts
  • Tuition assistance
  • Life insurance
  • Free access to a certified financial coach
  • Monthly allowance for ZenoFit program
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