Senior Technical Sales Manager - Aerospace & Defense
About The Position
The Senior Technical Sales Manager will lead the global growth of Pacific Instruments' data acquisition business. The role shapes commercial strategy, expands market presence, and builds relationships with customers, OEMs, channel partners, and industry leaders across the data acquisition market. It drives worldwide sales initiatives and serves as a key link between customers, product development, and leadership teams. The position requires technical expertise in data acquisition solutions and the ability to develop market opportunities, grow strategic accounts, and deliver sustainable revenue growth in a competitive global environment. The position partners with Engineering, Product Management, and VPG Marketing Communications to communicate customer and market needs, influence product roadmaps, and strengthen brand awareness and market positioning. It also represents Pacific Instruments at customer meetings and industry events, supports pricing and contract negotiations, and provides forecasts and business updates to leadership. Domestic and international travel may be required, up to 40–50%.
Requirements
- Bachelor's degree in Business, Engineering, Electronics, or a related discipline.
- 10+ years of progressive technical sales, business development, or sales management experience.
- Demonstrated success developing new business, growing strategic accounts, and achieving revenue objectives.
- Experience managing manufacturers' representatives, distributors, channel partners, and direct sales organizations.
- Experience selling technical solutions into industrial, aerospace, defense, automotive, research, or testing environments.
- Strong knowledge of data acquisition (DAQ) systems, measurement technologies, and related applications.
- Understanding of signal conditioning, instrumentation, sensors, test and measurement systems, and data analysis workflows.
- Ability to translate complex technical capabilities into customer-focused business solutions.
- Experience developing market and competitive analysis to support strategic growth initiatives.
- Strong leadership and team development capabilities.
- Exceptional communication, presentation, and relationship-building skills.
- Strategic thinker with a proven ability to execute growth initiatives.
- Customer-focused mindset with strong consultative selling abilities.
- Highly motivated, self-directed, and comfortable working within a global business environment.
- Strong organizational, negotiation, and problem-solving skills.
- Ability to travel domestically and internationally as required, up to 40–50%.
Nice To Haves
- Technical background in electronics, instrumentation, testing, or measurement technologies.
- Experience in the data acquisition, test and measurement, instrumentation, aerospace, defense, or industrial technology sectors.
- Experience launching new products or entering new markets.
- Knowledge of high-speed data acquisition systems, telemetry, structural testing, vibration analysis, or aerospace test applications.
- Experience working with global customers and international channel partners.
- MBA or advanced technical degree.
Responsibilities
- Develop and execute the global commercial strategy for Pacific Instruments' data acquisition product portfolio.
- Drive revenue growth through direct sales, strategic account development, and expansion into new markets and applications.
- Build, manage, and strengthen relationships with end users, OEMs, channel partners, distributors, and sales representatives worldwide.
- Lead and support local and distributed sales teams to achieve business objectives and sales targets.
- Identify new business opportunities and develop plans to increase market penetration across key industries and applications.
- Gather and communicate customer requirements, market needs, and competitive insights to Engineering and Product Management teams.
- Collaborate with Engineering to influence product roadmaps and support the development of data acquisition solutions.
- Develop and execute marketing initiatives with the VPG Marketing Communications team to strengthen brand awareness and market positioning.
- Represent Pacific Instruments at customer meetings, industry conferences, trade shows, and technical events.
- Monitor market trends, competitive activity, and emerging technologies to support strategic planning and business growth.
- Prepare sales forecasts, pipeline reports, and business updates for leadership review.
- Support pricing, contract negotiations, and key customer engagements to maximize profitable growth.
Benefits
- Company-sponsored medical, dental, vision, life, AD&D insurance, disability insurance, and flexible spending account (FSA).
- Voluntary Critical Illness and Accidental Injury Insurance.
- Company 401(k) plan with 4% employer match; employee and employer contributions are 100% vested upon hire.
- Paid vacation and holidays.
- Position is bonus eligible.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
