Sr Technical Product Marketing Manager

Couchbase • Raleigh, NC

20h • Remote

About The Position

Couchbase is seeking a Senior Technical Product Marketing Manager to serve as the technical storyteller for the Couchbase platform. This role involves translating deep product capabilities into differentiated narratives, proof points, and enablement materials for technical audiences such as developers, architects, DBAs, and platform teams. The position will also equip the field teams with the necessary demos, content, and competitive intelligence to succeed. This is a hands-on role requiring comfort with architecture diagrams, query consoles, and public speaking. The individual will collaborate closely with Product Management, Engineering, Sales Engineering, and Developer Relations, playing a key role in product launches and go-to-market strategies across the portfolio.

Requirements

• 6+ years in technical product marketing, developer relations, solutions/sales engineering, or a comparable technical role in enterprise software (ideally databases, data infrastructure, or cloud).
• Genuine technical depth: ability to reason about databases (NoSQL and SQL), distributed systems, and cloud platforms (AWS, GCP, or Azure).
• Comfortable reading architecture diagrams and writing queries or code snippets.
• A track record of building demos and technical content that motivate technical audiences.
• Exceptional written and verbal communication skills.
• Experience with competitive positioning and sales enablement in a B2B technical product.
• Confidence presenting to technical audiences, both on stage and on camera.
• Bachelor's degree in Computer Science or a related field, or equivalent hands-on experience.

Nice To Haves

• Hands-on experience with Couchbase, MongoDB, or other NoSQL / document databases.
• Familiarity with AI/ML, vector search, or retrieval-augmented generation (RAG).
• Exposure to mobile/edge or real-time analytics workloads.
• Experience marketing to developers and building technical community.

Responsibilities

• Own the technical narrative, translating complex platform capabilities (distributed architecture, performance, scale, AI/vector search, mobile/edge sync) into clear, differentiated positioning and messaging for technical buyers and influencers.
• Create technical content, including solution briefs, reference architectures, whitepapers, benchmark and TCO validations, blog posts, and technical FAQs.
• Build and maintain compelling product demos and hands-on proof assets; partner with Field Engineering on POC playbooks and enablement.
• Drive competitive intelligence through hands-on technical teardowns of competing databases and data platforms, distilling findings into battlecards, win themes, and objection handling.
• Enable the field by equipping Sales and Sales Engineering with technical assets, talk tracks, and training to qualify and advance opportunities.
• Serve as a technical spokesperson, representing Couchbase in webinars, conferences, developer communities, and analyst briefings.
• Partner with Product Management and Engineering on product launches, validating messaging, shaping launch plans, and providing customer and field insights back into the roadmap.

Benefits

• Generous Time Off Program
• Wellness Benefits (medical, dental, vision, life insurance, employee assistance programs)
• Financial Planning (retirement program, Business Travel Insurance)
• Career Growth
• Fun Perks (ergonomic and comfortable in-office / WFH setup, food & snacks for in-office employees)

What This Job Offers

• Job Type: Full-time
• Career Level: Senior