Senior Technical Product Manager, Content Platforms (AI Content Operations)

Braze•Austin, TX

7d•$132,000 - $209,000•Hybrid

About The Position

At Braze, we are seeking a Senior Technical Product Manager to own the AI content operations product roadmap within Content Platforms. This role involves identifying areas in the content workflow that can benefit from automation, building and shipping tools to improve efficiency, and driving adoption with marketing and learning teams. You will work closely with content creators to understand their challenges and opportunities, and leverage AI to develop solutions. This is an individual contributor role with a strong remit to lead and set direction. The initial focus is on AI content operations, with the expectation that the role will expand into adjacent problem areas as the work matures.

Requirements

Familiar with how modern content teams actually work — content calendars, brief-to-publish workflows, review and approval, SEO, localization touchpoints, asset management.
Has opinions about where AI usefully fits in those workflows today, and where it doesn't yet — and is comfortable holding those opinions loosely as the people closer to the work teach you what you're missing.
Curious about content as a system, not just a deliverable — what we publish, how it gets discovered, how it gets reused, how it shapes the brand.
Deeply familiar with headless CMS architecture; Sanity experience is a strong plus.
Comfortable with Node.js, TypeScript, and modern web frameworks.
Able to build simple web apps and functional prototypes on your own — you won't be shipping complex systems to production solo, but you can independently validate an idea end-to-end.
Comfortable building with AI development tools like Claude Code or Cursor, and with the model APIs underneath them.
Has opinions about evaluating, prompting, and integrating LLMs into real workflows — not just experimenting in a chat window.
Comfortable architecting tools that connect multiple systems (CMS, analytics, model providers, internal services) and reasoning about long-term design tradeoffs.
Truly embedded with engineering — not just mediating through tickets and grooming sessions, but collaborating in real time, pairing on problems, and helping the team move faster using the AI development tools available today.
Can hold your own in technical conversations without needing to defer every decision.
Experienced shipping internal tools, where the bar for adoption is higher than external products and "we built it for you" is not a valid pitch.
Iterative by nature: you'd rather ship a rough thing into a real workflow and learn than over-plan before moving.
Genuinely curious about what AI makes possible — not as a buzzword, but as a tool you use and build with.
Systems thinker: you design for the problems you haven't seen yet, not just the ones in front of you.

Nice To Haves

Solutions architects, solutions consultants, engineers, and others with a background in content management and content operations are encouraged to apply.

Responsibilities

Embed with marketing and learning teams to deeply understand how content actually gets made — research, drafting, review, publishing, optimization — and where the friction lives.
Pay particular attention to the AI experiments people are already running on their own; those are usually where the real opportunities surface.
Own the AI content operations product roadmap: what we build, what we buy, what we kill.
Ship AI-powered tools that meaningfully shorten the path from idea to published content: metadata generation, doc-to-CMS conversion, content review and quality checks, research assistants, asset generation, and more we haven't named yet.
Build functional prototypes independently to validate ideas and sharpen requirements before full engineering investment.
Drive adoption: a tool that doesn't change someone's daily workflow doesn't count.
Make smart build-vs-buy decisions — knowing when to write internal tooling and when an existing or emerging vendor is the better answer.
Partner with the Sanity platform investment, since most of these tools surface inside the CMS or against its content.

Benefits

Competitive compensation that may include equity
Retirement and Employee Stock Purchase Plans
Flexible paid time off
Comprehensive benefit plans covering medical, dental, vision, life, and disability
Family services that include fertility benefits and equal paid parental leave
Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
A curated in-office employee experience, designed to foster community, team connections, and innovation
Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
Employee Resource Groups that provide supportive communities within Braze
Collaborative, transparent, and fun culture recognized as a Great Place to Work®