Senior Staff Product Marketing Manager - Atlas

Boston Dynamics•Waltham, MA

About The Position

As a Product Marketing Manager for Atlas, you will be an integral part of our world-class product team that is shaping the story around next-generation applications for humanoid robotics technology. Atlas is the world’s most recognizable humanoid and is on the journey from research to real-world use. You will be a key part of crafting that story - demonstrating how Atlas and Boston Dynamics are ready to solve the most complex automation challenges for the world’s largest manufacturers. As we ramp up with our early adopter customers and set the stage to expand, you will be key in continuing our efforts to scale awareness. To thrive in this role, you must be enthusiastic about new technology, technology that is changing the way people work, and be ready to lead strategic initiatives that put Atlas and our AI advances top of mind. Boston Dynamics is the global leader in mobile robotics, consistently tackling the toughest challenges in the field. While our viral videos on YouTube have long captured the world’s imagination by showing what robots can do, we are now focused on what they must do. We are rapidly transforming our research powerhouse into a go-to-market powerhouse that is powered by our research expertise. We are a recognized leader in industrial automation, delivering robust solutions that drive ROI in the world’s most demanding warehouse and logistics environments. We are growing rapidly, building a commercial company that delivers cutting edge technology and solutions to our customers from industrial applications to logistics and warehouse solutions.

Requirements

Minimum 8 years of experience in marketing or product management
Demonstrated ability to execute high-level launches and campaigns
Great storyteller and writer who can turn industry and product complexity into clear and engaging positioning and narrative
Highly organized and self-directed individual
Eligible to work in the United States

Nice To Haves

Experience working with customers in manufacturing, materials handling, and more is a plus
Proficiency with design tools such as InDesign, Photoshop, or Canva is a plus
Experience with building new product categories is also a plus.
A writing sample and a product launch sample are preferred when submitting your application.

Responsibilities

Own the strategy and execution of Atlas announcements, developing go-to-market plans, and partnering with stakeholders across product management, engineering, sales, and more.
Become the subject matter expert on Atlas hardware and applications and understand positioning its capabilities to the needs of our customers and market.
Shape the storytelling around the journey of Atlas from the development phase into the real world, highlighting our advanced AI and software development.
Create messaging and product positioning for Atlas for target personas
Plan and develop content to support each stage of the buyer’s journey, including sales collateral and presentations, videos, case studies, webinars, blogs, whitepapers, and more.