Senior Sales Manager (Walmart)

Frida•Bentonville, AR

3d•Remote

About The Position

Frida is looking for a Senior Sales Manager, Walmart to join our Sales Team and help drive the growth and execution of the Walmart business. This role will partner closely with the Senior Director of Sales to manage the day-to-day Walmart business, identify opportunities for growth, and ensure strong execution across assortment, launches, promotions, inventory, digital, and in-store initiatives. The ideal candidate brings strong Walmart experience, understands how to navigate Walmart’s systems and ways of working, and can translate retailer data and insights into actionable recommendations. This person will be highly analytical, detail-oriented, commercially minded, and comfortable working cross-functionally in a fast-paced environment.

Requirements

Bachelor’s Degree in Business, Marketing, or related field preferred
4+ years of sales or account management experience within CPG, with direct Walmart experience
Strong understanding of the Walmart business, including assortment, modulars, item setup, promotions, inventory, and omnichannel execution
Experience with Walmart Retail Link and Scintilla; familiarity with Walmart item setup and related systems preferred
Strong analytical skills with the ability to translate retailer and syndicated data into actionable business recommendations
Experience partnering cross-functionally with Sales Planning, Demand Planning, Operations, Marketing, and Digital teams
Proficient in Microsoft Excel and PowerPoint
Ability to thrive in a fast-paced environment where requirements and priorities frequently change
Excellent written and verbal communication skills
Strong organizational and multitasking skills with high attention to detail
Self-starter with the ability to work independently while collaborating effectively across teams

Responsibilities

Partner with the Senior Director of Sales to manage and grow the Walmart business, supporting day-to-day account strategy and execution
Develop Walmart-specific reporting and deliver actionable insights related to sales, share, competition, inventory, assortment, and retailer P&L
Leverage Walmart tools and data, including Retail Link and Scintilla, to identify trends, opportunities, and risks
Manage the Walmart item pipeline, ensuring new items, distribution expansions, modular changes, swaps, and deletions are communicated across Sales, Planning, Marketing, and Operations
Partner closely with Operations and Planning on Walmart inventory, replenishment, forecasts, ship dates, pricing changes, and other account needs
Own Walmart new item setup and execution, ensuring all requirements are completed for successful omnichannel launches
Support Walmart modular planning and execution, including assortment changes, new item launches, and resets
Partner with the Digital Team to ensure Walmart.com PDPs are accurate, optimized, and up to date while monitoring the competitive landscape
Lead Walmart ISM and display planning and execution, coordinating across Walmart, external vendors, and internal Design and Marketing teams
Support annual Walmart planning and negotiation processes, including assortment, promotional, and growth initiatives
Partner with Sales leadership to develop weekly executive-level Walmart business recaps, highlighting performance, opportunities, risks, and key actions
Build strong cross-functional relationships to ensure Walmart priorities are executed effectively across the organization

Benefits

Comprehensive medical, vision, and dental plan options
Employer paid life insurance
Supplemental insurance options including Accident Insurance, Short-Term Disability and Long-Term Disability, Cancer Coverage, and more
FSA & HSA
401k matching up to 4% with immediate vesting
Generous paid time off program including elective PTO days, federal holidays, sick/wellness days, floating holidays, and a birthday day off!
Pregnancy and parental leave
Weekly wellness programming in-office
Dog friendly office
Learning & development opportunities for professional and personal growth
Company-wide events & outings
Annual Fam Jam family carnival
Annual Day of Service to support our local Miami community
Variety of volunteer opportunities throughout the year
Exclusive employee product discounts