Senior Research Analyst - Insights + Analytics, True Global Intelligence

Adelphi Group•Washington, DC
•$54,000 - $68,000•Hybrid

About The Position

FleishmanHillard, a global communications agency, is seeking a Senior Research Analyst to join their global research and intelligence practice, TRUE Global Intelligence (TGI). This role will analyze and synthesize data to provide actionable insights and recommendations for clients, with a focus on PR measurement. The position involves leading and contributing to research engagements across various methodologies including social and traditional media monitoring, audience analysis, measurement, primary research, and secondary research. The ideal candidate will be curious about emerging technologies and AI applications to enhance research quality and efficiency. FleishmanHillard is a large integrated communications company with diverse expertise and a commitment to diversity, equity, and inclusion.

Requirements

  • Ability to join us in a hybrid model of working in-person weekly in one of our U.S. locations.
  • 1 to 2+ years of experience working across a broad range of research categories and models; experience in secondary research.
  • Proven analytical and deductive reasoning skills; able to translate findings into meaningful insights.
  • Ability to quickly spot patterns and surface actionable insights; separate signal from noise.
  • Excellent written and verbal communication skills to effectively communicate insights to internal and external communications stakeholders.
  • Comfortable working in Microsoft Excel and PowerPoint.
  • Experience writing boolean queries and using tools to analyze traditional and social media coverage, including Talkwalker, MuckRack, Facebook Insights, Twitter Analytics, etc.
  • Collaborative attitude, strong work ethic and ability to thrive and excel in a challenging fast-paced environment.
  • Familiarity with leveraging AI platforms (ChatGPT, Claude, CoPilot, etc) as part of daily ways of working

Nice To Haves

  • Preferably experience working in an advertising, digital, PR or research agency.

Responsibilities

  • Participate in integrated research and analytics assignments, which include social and traditional media monitoring, audience analysis, measurement, primary research and use of secondary methodologies.
  • Actively monitor online conversation around client brands to proactively identify issues, risks and opportunities.
  • Analyze data, draft reports, and collaborate with team members to contribute findings to client discussions and presentations.
  • Manage the collection, cleaning, and synthesis of data from multiple sources.
  • Develop and report on KPIs, dashboards and scorecards.
  • Conduct secondary research and collaborate on research briefs to inform clients and communications teams on a variety of industries.
  • Recommend communications-centric solutions based on the research results.
  • Stay current with the latest measurement trends, as well as relevant industry trends.

Benefits

  • medical
  • dental
  • vision
  • 401(k) matching
  • paid time off
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