About The Position

The City of Waco is seeking an experienced and creative Senior Public Information & Communication Specialist to help tell the City of Waco’s story and connect our community with the programs, services, and information that matter most. The ideal candidate is a strong writer and strategic communicator who can develop engaging content, build relationships with departments and community stakeholders, and support communications during both everyday operations and emerging issues. This role involves preparing and presenting internal and external communications for assigned departments within the City of Waco, updating the City website and social media, and maintaining media relations.

Requirements

  • Bachelor’s Degree in Communications, Journalism, Organizational Communications, Media Relations, Public Relations, or a related field
  • 5 years' experience in journalism, communications, and public relations programs
  • Equivalent combination of education and experience

Responsibilities

  • Develops content, presents information, and ensures accurate information is presented to promote city departments and services.
  • Updates City website and social media sites and provides electronic and print media organizations with information.
  • Represents the City and maintains media relations in the community on a variety of topics in a timely manner.
  • Cultivates valuable content to promote city departments and services.
  • Develops policy and establishes infrastructure to enhance internal and external communication to cultivate stakeholder and community engagement.
  • Establishes and maintains communication with the overall city communications team.
  • Creates and evaluates presentations for assigned departments.
  • Evaluates public issues and public perception of issues and recommends solutions.
  • Develops and implements communication strategies for the dissemination of information to ensure that the key messages reach the public.
  • Develops and coordinates crisis and risk communications during city emergencies.
  • Required to respond after-hours, including holidays and weekends, in the event of a departmental or City wide emergency.
  • Performs other related duties as assigned.
  • Complies with all policies and standards.
  • Supports the relationship between the City of Waco and the general public by demonstrating courteous and cooperative behavior when interacting with residents, visitors, and City staff; maintains confidentiality of work-related issues and City information.
  • Lives the City of Waco Values.
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