Senior Project Manager - Freelance

VML•New York, NY

3d•$60 - $75•Hybrid

About The Position

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is seeking a Senior Project Manager for a freelance role. This position will lead and manage campaign launches, social and digital development projects, and content initiatives. The role involves defining project scope, objectives, and deliverables, developing detailed project plans, and managing timelines. The Senior Project Manager will proactively identify and mitigate potential roadblocks, ensure projects stay on track, within budget, and meet quality standards. They will also facilitate communication and collaboration between stakeholders, provide regular updates, and manage expectations. Oversight of quality assurance throughout the website development and content creation process is crucial, as is developing and managing content calendars and workflows for timely publication of high-quality, SEO-optimized content. Additionally, the role includes mentoring and guiding junior team members.

Requirements

4-7+ years of experience in project management in an Advertising Agency
Demonstrated experience leading and managing complex website development projects, content creation workflows, and content migrations.
Ability to start immediately
Deep understanding of Social Media Campaigns
Proven track record of successful omni-channel campaign launches and content initiatives
Deep understanding of website development lifecycle, content strategy, and SEO
Strong analytical skills
Client management experience (if applicable)
Expert in project management methodologies and tools: Deep understanding of Agile and Waterfall methodologies.
Expert-level proficiency in project management platforms (e.g., Asana, Trello, Monday.com) and content management systems (CMS).

Nice To Haves

Agency experience (a plus)

Responsibilities

Lead and manage campaign launches, social and digital development projects and content initiatives, collaborating closely with cross-functional teams (creative, developers, content strategists, SEO specialists, marketing).
Own project roadmaps, budgets, and resource allocation.
Define project scope, objectives, and deliverables, breaking down complex projects into manageable tasks and sprints.
Develop and manage detailed project plans and timelines.
Proactively identify and mitigate potential roadblocks, ensuring projects stay on track, within budget, and meet quality standards.
Implement project management best practices and optimize workflows.
Facilitate communication and collaboration between stakeholders, providing regular updates, reporting on project status, and managing expectations.
Lead project meetings and presentations.
Oversee quality assurance throughout the website development and content creation process, establishing and enforcing quality standards and best practices.
Develop and manage content calendars and workflows, ensuring timely publication of high-quality, SEO-optimized content.
Establish and maintain content style guides and governance processes.
Mentor and guide junior team members, providing support and fostering a collaborative team environment.