Senior Product Marketing Manager

Conga•Houston, MA

10d•Hybrid

About The Position

As a Senior Product Marketing Manager, you’ll help define and execute the strategy for marketing our Manage and Fulfill products along with the Conga Platform and the Conga Cloud. The messaging about Conga and our value proposition helps drive the success of our Sales and Renewals teams. Being a Senior Product Marketing Manager means crafting and executing messaging, content and enablement to drive sales and customer success. This includes market segmentation, a deep understanding of customer needs across the buyers’ journeys, persona maintenance, compelling positioning and messaging content, partner programs, events, and sales enablement.

Requirements

5+ years of product marketing experience in the B2B SaaS space, marketing to business and IT decision makers.
Clear, deliberate, and collaborative communicator.
Innovative and Proactive Planning.
Deeply understand your products’ capabilities and differentiators as well as relevant market trends and competitive landscape.
Excellent written and verbal communication skills.
Track record of analysis, insights, creativity, and results in a fast-paced work environment.
Exceptional project management and organizational skills.

Nice To Haves

Knowledge of the CPQ and Billing industry is a plus.
Knowledge of Configure, Price, Quote.
Knowing the industry as well as the competitors in that market, to help drive messaging, product direction, and sales enablement is a plus.
Resourceful & Collaborative.

Responsibilities

Define and execute the strategy for marketing our Manage and Fulfill products along with the Conga Platform and the Conga Cloud.
Craft and execute messaging, content and enablement to drive sales and customer success.
Market segmentation.
Deep understanding of customer needs across the buyers’ journeys.
Persona maintenance.
Compelling positioning and messaging content.
Partner programs.
Events.
Sales enablement.
Develop and communicate a deep understanding of market needs, pain points, use cases and business processes, including buyer personas, customer needs and technology ecosystems, complete with positioning and messaging, and product proof points.
Develop easily understood value propositions for different stakeholders in the buying process to enable the Sales organization to effectively deliver Conga’s value proposition.
Lead and build partnerships through influence and acknowledged expertise to define a GTM strategy that delivers results for stakeholders across Marketing, Sales, Product, Partner, and Customer Success teams.
Create fresh and compelling content and marketing assets that engage senior IT and business decision makers.
Lead cross-functional marketing initiatives that land on message, on time and on budget.