Senior Product Marketing Manager (Intellectual Property)

Clarivate • Remote (121- Massachusetts), MA

7d • Remote

About The Position

Clarivate is seeking a dynamic Senior Customer & Enablement Marketing Manager to support our Intellectual Property division. The Senior Customer & Enablement Marketing Manager is responsible for driving strategic customer engagement and empowering adoption across the IP Management Software portfolio. This role sits at the intersection of customer marketing and go-to-market enablement, owning the programs, content and tools that support adoption and ongoing use of our solutions. You will define how we tell our story and deliver our value—shaping product narratives, customer stories and lifecycle experiences that bring our capabilities to life.

Requirements

• Bachelor’s degree or equivalent relevant work experience
• 7+ years of experience in B2B marketing, with strong experience in customer marketing, lifecycle marketing, or enablement
• Experience working across global, cross-functional go-to-market teams

Nice To Haves

• An MBA or advanced degree
• Product Marketing experience in software, data, or services
• B2B Product Marketing experience
• Prior experience working in the intellectual property industry
• Strong understanding of customer lifecycle, success models, and adoption frameworks
• Exceptional storytelling and writing skills, with experience creating high-impact thought leadership and customer content (white papers, case studies, POVs)

Responsibilities

• Design and execute customer marketing strategies that drive adoption, retention and expansion
• Build and scale lifecycle programs—from onboarding through renewal, advocacy and community
• Translate product capabilities into clear, outcome-driven messaging and lead customer communications (including product updates and release comms)
• Develop high-impact content and thought leadership (white papers, case studies, enablement, campaigns)
• Partner across Marketing, Product, Sales, and Customer Success to deliver a unified customer experience, including executive engagements and events
• Measure and optimize performance, linking programs to adoption, retention and advocacy outcomes

Benefits

• Equal employment opportunities for all qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior