Senior Product Marketing Manager, Risk Advisory

Fieldguide•San Francisco, CA

8d•$195,000 - $230,000•Remote

About The Position

Fieldguide is seeking a Senior Product Marketing Manager, Risk Advisory to join their Product Marketing team. This role acts as a liaison between Product and go-to-market teams (sales, customer success, and marketing), translating the product roadmap and release cadence into positioning, messaging, and enablement. The ideal candidate will be comfortable in an environment with frequent feature releases and requires clear communication. Success in this role involves proactively keeping GTM teams aligned with the release pace while demonstrating a high degree of autonomy and ownership. Understanding the risk advisory landscape and how advisory firms operate is crucial. Candidates with hands-on risk advisory experience (internal audit, SOC, compliance, or similar) are encouraged to apply, even without a traditional product marketing background.

Requirements

10+ years of product or content marketing experience at advisory or adjacent SaaS organizations, or equivalent risk advisory experience with a fast ramp into marketing.
Strong writer across blogs, newsletters, case studies, and webinars.
Comfortable in a fast moving environment with an evolving roadmap.
A self starter who owns workstreams end to end, communicating status and surfacing blockers proactively.
Strong project management skills, able to prioritize across concurrent workstreams.
Adaptable across tools and systems, with the judgment to find efficiencies and use AI effectively.

Responsibilities

Develop clear and compelling product positioning, value propositions, and messaging that differentiates the product from competitors.
Create and maintain buyer personas to better understand target audiences.
Plan and execute go-to-market strategies for product launches.
Collaborate with cross-functional teams, including product, marketing, sales, and customer success.
Develop sales tools and collateral (including, presentations, product demos, white papers, datasheets) to support the sales team.
Train sales teams on product features, benefits, and how to effectively sell the product.
Equip customer success with the messaging and resources they need to drive adoption, retention, and expansion conversations.
Partner with solutions engineers on positioning and demo narratives that support technical evaluations.
Own the Advisory Customer Advisory Board (CAB) program in collaboration with Revenue Marketing, ensuring planning, programming and execution are on-time, on-budget and provide an elevated experience for all stakeholders.
Partner with Revenue Marketing and Product to identify and build additional in-market strategies.
Own the VP of Product blog and internal product newsletter.
Develop webinar content, case studies, testimonials, and other customer proof content in partnership with GTM teams.