Senior Product Marketing Manager, Global Products (Hybrid in San Francisco)

Rippling People Center Inc. • San Francisco, CA

78d • Hybrid

About The Position

Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system. Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365-all within 90 seconds. Based in San Francisco, CA, Rippling has raised $1.4B+ from the world's top investors-including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock-and was named one of America's best startup employers by Forbes. We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses. Rippling's Global product suite - spanning Global HRIS, Payroll, BenAdmin, Employer of Record, and Contractors - is both the largest and one of the fastest growing product suites at the company. The pandemic changed hiring forever - and companies are looking for all-in-one solutions to manage their global workforces. The Product Marketing Lead for Global will be responsible for defining our marketing approach for Rippling's largest product line (and amongst the fastest growing). This is a career-transforming opportunity for the right person.

Requirements

• 6+ years of product marketing experience
• Strong market analysis and product chops - willing to be a product user
• Experience supporting a salesforce from a marketing or other support role
• Demonstrated excellence at writing clear and compelling copy and content across a wide range of output formats
• Experience launching new products from end to end
• Comfortable with ambiguity and iteration - this is a rapidly evolving product area
• Strong ability to manage up, down, and across an organization

Responsibilities

• Own the product marketing plan and success for Global products (Global HRIS, Payroll, BenAdmin, Employer of Record, Contractors, and Contractor of Record). You'll ensure all parts of the sales and marketing organizations are rowing in the right direction.
• Conduct market research, monitor competitive moves, get deep on product, talk to customers, document their stories, and enable Sales & Marketing teams on their use cases.
• Lead the planning and execution of product launches - both major new launches, as well as major product upgrades
• Refine messaging and positioning for Global products
• Produce a wide range of content - from sales decks, webpages, competitive battle cards, brochures, marketing emails, case studies, webinars, interactive tools, promotional videos. Work with additional teams to direct the making of content.
• Provide market insights and customer feedback to the product team to make products better over time
• Collaborate across product, sales, and marketing to ensure a consistent and unified approach

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Publishing Industries
• Education Level: No Education Listed
• Number of Employees: 1,001-5,000 employees