Senior Product Manager (Marketing Vertical)

RE/MAX•Denver, CO

7d•$110,000 - $127,000

About The Position

RE/MAX is seeking a customer-focused, technically savvy Product Manager II to support and evolve our Brand Store and E-Commerce platform for real estate professionals. This role plays a critical part in driving agent engagement, satisfaction, and business value by enabling scalable marketing automation and meaningful loyalty experiences. As a key contributor on the Product team, you will report directly to the Principal Product Manager and serve as the go-to expert for the technical execution, data flows, and partner integrations that power our agent marketing tools and rewards systems. You will collaborate across engineering, design, marketing, and external vendors to deliver high-impact, data-driven solutions that are loved by agents and valued by the business.

Responsibilities

Execute a long-term vision for the Brand Store as a core user-facing revenue product
Help lead the evaluation and ultimate selection of the proper E-Commerce platform for the brand that has the ability to integrate with other existing platforms to create a unified and cohesive experience for our users
Build and maintain a product roadmap aligned to business goals, agent needs and company strategy
Identify new monetization opportunities, bundles and subscription offerings
Ensure the Brand Store complements and enhances the Listing Marketing ecosystem via Marketing as Service platform
Own revenue targets, growth forecasts, and performance reporting with the Principal Product Manager
Design and optimize subscription models (pricing, tiers, trials, renewals, upgrades)
Partner with Finance and Marketing on revenue planning, promotions and forecasting
Monitor funnel performance from discovery through checkout and renewal
Own the end-to-end e-commerce experience, including product discovery, merchandising, checkout, fulfillment and support
Optimize UX to drive conversion, reduce friction, and increase average order value
Ensure seamless experiences across desktop and mobile
Use data and experimentation to inform product decisions
Work closely with the MaaS product team to align subscriptions, entitlements, and user flows
Define how products bundle together, cross-sell, and activate at the right moments in the agent journey
Ensure consistent product messaging and value across platforms
Own relationships with third-party vendors (e-commerce platforms, fulfillment providers, payment processors, marketing vendors)
Manage vendor roadmaps, SLAs, and performance
Evaluate and onboard new partners as needed
Ensure vendor capabilities align with long-term product strategy