Senior Producer Brand Storytelling

Empower

1d • $96,100 - $135,700 • Hybrid

About The Position

The Senior Producer, Brand Storytelling is responsible for developing and producing compelling editorial content that brings Empower’s brand, products, leaders, employees, and customer stories to life. This role combines journalism, creative storytelling, and multimedia production to create authentic, engaging narratives that deepen audience trust, strengthen brand affinity, and support strategic business priorities. Working cross-functionally with Brand, Communications, Product Marketing, Social, Creative, and executive stakeholders, the Senior Producer leads content development from concepts through final delivery across video, audio, written, and digital formats. This role applies strong editorial judgment, storytelling expertise, and production leadership to create content that is credible, human-centered, and aligned with Empower’s brand standards.

Requirements

• Bachelor’s degree required in Journalism, Communications, Media Production, Marketing, English, Film, Broadcasting, or a related field.
• 5–10+ years of experience in brand storytelling, editorial content, journalism, podcasting, video production, documentary-style content creation, or a related field.
• Demonstrated experience producing video and/or podcast content from concept development through post-production.
• Strong writing and storytelling skills, including script development, editorial planning, narrative structure, and interview content creation.
• Proven ability to interview executives, customers, subject matter experts, and other stakeholders.
• Strong editorial judgment with the ability to develop content that is engaging, credible, and strategically aligned.
• Ability to simplify complex topics into accessible and audience-relevant content.
• Experience managing multiple projects, priorities, and deadlines in a fast-paced environment.
• Strong collaboration and stakeholder management skills across creative, marketing, communications, legal, and executive teams.
• Experience with content production and editing tools such as Adobe Premiere, Descript, Riverside, Final Cut Pro, or similar platforms.
• Familiarity with social-first storytelling principles and multi-platform content distribution strategies.
• Ability and willingness to appear on camera when business needs require.
• Strong organizational, communication, and project management skills.
• Background in journalism, documentary filmmaking, editorial media, branded content, or related storytelling disciplines.
• Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time, including CPT/OPT.

Nice To Haves

• Experience producing content within financial services, fintech, healthcare, or other regulated industries is preferred.
• Experience launching, scaling, or managing recurring content franchises or executive-led content series is preferred.

Responsibilities

• Identify, research, and develop compelling stories across Empower’s products, customers, employees, leadership, and brand initiatives.
• Translate complex financial wellness, wealth, and retirement topics into clear, engaging, audience-focused narratives.
• Create and pitch editorial concepts for video series, podcasts, executive storytelling initiatives, customer features, and branded content programs.
• Lead end-to-end production of multimedia content from concept development through final publication.
• Conduct research, interviews, story development, scriptwriting, editorial planning, and content review activities.
• Coordinate production schedules, talent preparation, shoot logistics, recording sessions, and post-production workflows.
• Collaborate with creative internal teams and external production partners to ensure high-quality content execution.
• Oversee editing workflows, review cycles, factchecking, stakeholder approvals, and final content delivery.
• Produce recurring video and podcast content featuring executives, customers, industry experts, and subject matter experts.
• Prepare hosts, executives, and on-camera talent through interview preparation, scripting support, and storytelling guidance.
• Shape narratives with strong editorial judgment, pacing, tone, and audience relevance across long-form and short-form formats.
• Develop platform-specific content adaptations and promotional assets for social and digital channels.
• Apply journalistic principles to uncover authentic insights, strengthen storytelling quality, and maintain content credibility.
• Ensure all content meets established editorial, legal, compliance, brand, and quality standards.
• Monitor emerging storytelling trends, audience behaviors, podcast formats, creator-led media, and content distribution best practices.
• Partner with cross-functional stakeholders to align content strategies with organizational objectives and audience needs.
• Support the development, execution, and growth of recurring content franchises, executive-led storytelling series, and thought leadership programming.
• Contribute as an individual contributor without formal people leadership responsibilities.

Benefits

• Medical, dental, vision and life insurance
• Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
• Tuition reimbursement up to $5,250/year
• Business-casual environment that includes the option to wear jeans
• Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
• Paid volunteer time — 16 hours per calendar year
• Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
• Business Resource Groups (BRGs) – BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior