Senior Premier Banker East Towne Blvd

Wells Fargo•Madison, WI
•Onsite

About The Position

Wells Fargo is seeking a Senior Branch Premier Banker (SAFE) for its National Branch Network. The role builds, deepens, and manages relationships with affluent customers and customers with complex financial needs, serving as their primary contact for banking products and services through scheduled appointments, lobby engagement, and proactive outreach. The banker owns and grows a defined book of business, uses goals-based planning and prudent risk oversight, and provides integrated solutions across deposits, investments, credit, home lending, and business banking. The position also supports everyday banking needs, including opening accounts and handling service requests. The role emphasizes discovery-driven advice, proactive customer engagement, relationship growth, and collaboration with partners in Wealth, Home Lending, and Business Banking. The banker provides ongoing reviews and tailored recommendations, promotes digital banking adoption, and supports branch colleagues with relationship development and complex customer needs. Wells Fargo provides digital tools, training, and ongoing coaching. The Senior Branch Premier Banker LP (license pending) role is temporary until the employee completes licensing requirements and SAFE registration. After successful completion, the employee transitions to the Senior Branch Premier Banker (SAFE) role. Employees hired into the license-pending role who are not fully licensed participate in the Branch Network Licensed Banker program. Required licenses must be maintained for continued employment. The position is not eligible for visa sponsorship.

Requirements

  • At least 4 years of customer service experience, or equivalent demonstrated through work experience, training, military experience, or education.
  • At least 3 years of experience building and maintaining effective relationships with customers and partners.
  • At least 3 years of experience recommending products and services.
  • Ability to work a schedule that includes most Saturdays.
  • FINRA Series 6 and Series 63 (or recognized equivalents) and state insurance licenses must be active or completed within a designated timeframe.
  • For FINRA qualification exams earned after September 30, 2018, the Securities Industry Essentials (SIE) exam is also required.
  • FINRA Series 65 (or equivalent) is required within a specified period for hires in the listed states, subject to state requirements.
  • SAFE registration is required at the time of employment; Wells Fargo initiates the process after the start date.
  • Must meet applicable financial fitness and criminal background standards; continued employment requires obtaining and maintaining required FINRA licenses.
  • Not eligible for visa sponsorship.

Nice To Haves

  • Experience recommending financial products and translating customer goals into clear, actionable recommendations.
  • Ability to proactively source, acquire, and deepen relationships through outreach and strong internal partnerships.
  • Experience managing a book of business, documenting planning conversations, and following through to drive retention and growth across deposits, lending, and investments.
  • Experience coaching or supporting peers to strengthen team performance and customer impact.
  • Clear, confident communication; empathetic listening; and the ability to build credibility and trust quickly.
  • Financial services industry experience in consumer banking, home lending, business banking, or investments.
  • At least 3 years of experience in a licensed financial services position.
  • Successful completion of FINRA Series 6 and 63 exams, or recognized equivalents, sufficient to qualify for immediate FINRA registration.
  • State insurance license(s).

Responsibilities

  • Acquire new affluent consumer and business customers and deepen existing relationships through strategic outreach, referrals, and planned appointments.
  • Lead discovery-driven conversations to understand customer goals and provide tailored banking and credit strategies that support retention and balanced growth across deposits, lending, and investments.
  • Serve as a primary financial partner by providing comprehensive, multi-product guidance and ongoing reviews as customers' needs evolve.
  • Coordinate with Wealth, Home Lending, and Business Banking partners, make warm introductions, set expectations, and take ownership of converting qualified opportunities into outcomes.
  • Educate customers about self-service and mobile banking options to encourage digital adoption and improve service efficiency.
  • Advise branch colleagues on relationship development and managing complex customer needs.
  • Maintain accurate documentation, exercise sound judgment, escalate issues promptly, and follow applicable policies and regulations.
  • Meet applicable risk, compliance, and control requirements, including monitoring and escalation obligations.

Benefits

  • Robust benefits
  • Competitive compensation
  • Programs designed to support work-life balance and well-being
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