About The Position

Valtech is seeking a Senior Optimization Consultant passionate about experience innovation and eager to push the boundaries of what’s possible. This role requires 7+ years of experience, a growth mindset, and a drive to make a lasting impact. The ideal candidate is a senior optimization leader with extensive hands-on experience in Adobe Target, capable of setting strategy, mentoring teams, and influencing technical and opinionated client stakeholders. This is a technical expert role, not a management position, requiring the ability to provide credible, hands-on solutions and recommendations.

Requirements

  • 7+ years of experience in conversion rate optimization, personalization, or digital experimentation, with the majority of that time spent hands-on in Adobe Target.
  • Demonstrated career progression from hands-on practitioner to a senior strategic or leadership role — this should show clearly in your experience, not just your job title.
  • Deep, current knowledge of the Adobe Target ecosystem, including recent platform updates, AI/ML-based personalization features, and its role within the broader Adobe Experience Cloud (Analytics, AEP).
  • Proven ability to advise and influence senior, technical, and/or opinionated stakeholders — comfortable defending a recommendation under scrutiny.
  • Strong understanding of test design fundamentals: statistical significance, sample size/power, segmentation strategy, and common implementation pitfalls.
  • Excellent executive presence and communication skills; able to flex between technical depth and business-level narrative.
  • Applicants must be from the provinces of Ontario or Québec.
  • For Québec-based candidates, fluency in English is necessary.

Nice To Haves

  • Experience in Agile methodologies and consulting.
  • Adobe Target certification(s) or equivalent demonstrated platform mastery.
  • Experience integrating Adobe Target with tag management systems (Adobe Launch/Tags), analytics platforms, and CDPs.
  • Background across multiple industries (retail, travel/hospitality, pharma, tech) to bring outside-in perspective.
  • Prior experience specifically advising or leading teams supporting large, matrixed, or technically sophisticated enterprise clients.
  • Experience working in a client services, consulting, or agency environment.

Responsibilities

  • Serve as the senior voice and primary point of authority on all things Adobe Target, advising technical and business stakeholders on testing strategy, personalization architecture, and platform best practices.
  • Push back constructively and confidently when client stakeholders propose approaches that conflict with Adobe Target best practices — backed by direct, hands-on experience rather than secondhand knowledge.
  • Stay current on the Adobe Target roadmap, new feature releases, and broader personalization/experimentation trends (e.g., AI-driven personalization, integration with Adobe Experience Platform / Journey Optimizer, server-side and edge-based testing), and translate what's new into practical recommendations for the client.
  • Provide oversight and QA on test design, targeting logic, audience segmentation, and implementation to ensure technical soundness before anything ships.
  • Mentor and guide more junior optimization specialists working hands-on in the platform, reviewing their work and raising the technical bar.
  • Act as a bridge between strategic/business objectives and the technical realities of the Adobe Target platform — equally comfortable in a whiteboard strategy session or a implementation review with engineers.
  • Represent the optimization practice in client governance meetings, roadmap reviews, and executive readouts, bringing both authority and specificity.

Benefits

  • Comprehensive insurance plan (Gold, Silver, or Bronze modules with up to 80% employer contribution), including short- and long-term disability coverage.
  • Dialogue via Sun Life for virtual healthcare services (emergencies, prescription renewals), Employee and Family Assistance Program, and mental health support.
  • $500 Personal Spending Account for healthcare reimbursements, gym memberships, public transit passes, office supplies, or RRSP contributions.
  • Retirement plan with 100% RRSP matching by Valtech (Deferred Profit Sharing Plan - DPSP) up to 4% of contributions.
  • Flexible vacation policy with 5 days during probation and prorated amount for the remainder of the year.
  • Personal Technology Reimbursement – $30/month from day 1.
  • Winter holiday closures.
  • Flexible scheduling.
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