Senior Merchandise Planner

Dolls KillOakland, CA

About The Position

The Senior Merchandise Planner plays a critical role in driving top-line growth, profitability, and inventory efficiency across assigned categories and channels. This role partners closely with Buying, Sourcing, Finance, and Marketing to develop financial strategies, manage in-season inventory, and optimize product flow in a high-velocity, trend-driven environment. You will own end-to-end planning—from OTB management to in-season forecasting—using data, consumer insights, and strong cross-functional communication to push the business forward.

Requirements

  • 5–7+ years of Merchandise Planning, Allocation, or related experience in fast-paced retail or e-commerce (fashion strongly preferred).
  • Deep understanding of retail math, forecasting, inventory management, and OTB discipline.
  • Advanced proficiency in Excel/Google Sheets; experience with BI tools (e.g., Metabase), NetSuite, Amazon Seller Central, and Shopify is a plus.

Responsibilities

  • Build, own, and manage department-level financial plans, including sales, margin, receipts, markdowns, and inventory targets.
  • Translate company strategies into actionable plans by month, department, subclass, and delivery.
  • Develop weekly sales forecasts, scenario models, and risk/opportunity analyses to inform business decisions.
  • Partner with Finance to align on seasonal revenue, IMU, and margin expectations.
  • Own OTB for assigned departments; manage monthly reconciliation, purchasing strategies, and inventory flows.
  • Monitor performance trends and drive in-season actions to maximize revenue and GM%—including chasing winners, reclassing inventory, and managing markdown and promo levers.
  • Maintain optimal weeks-of-supply, turn targets, and sell-through health across channels (DTC, Marketplace, Retail Stores).
  • Identify and mitigate inventory liabilities; recommend exit strategies when needed.
  • Collaborate with Buyers to create assortments that balance trend, depth, and profitability across major collections and seasonal programs (e.g., Halloween, Festival, Holiday).
  • Influence product strategy through insights from historical performance, category trends, and competitive analysis.
  • Partner with Marketing on inventory availability, pricing strategy, and campaign alignment.
  • Leverage advanced reporting and retail math to drive decision-making across the business.
  • Build and maintain dashboards (Metabase, Google Sheets, Excel) to track KPIs, including turn tiers, SKU efficiency, forecast accuracy, margin performance, and channel-level sell-through.
  • Ensure data integrity across planning systems (NetSuite, Shopify POS, Seller Central, and internal tools).
  • Identify opportunities to improve processes, automate reporting, and refine planning frameworks.
  • Present business readouts, hindsight recaps, and strategic recommendations to senior leadership.
  • Serve as a cross-functional thought partner in discussions around pricing, inventory risk, operational constraints, and growth opportunities.
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