Senior Marketing Technology and Operations Analyst

Fiserv•Alpharetta, GA

2d•Onsite

About The Position

As a Senior Marketing Technology and Operations Analyst role, you will manage the platforms, processes, and execution workflows that support internal marketing communications across key channels. You will partner with internal communications, technology, analytics, and business stakeholders to enable communications platforms and applications that improve channel performance, audience engagement, and operational consistency across Fiserv.

Requirements

4+ years of experience in internal communications, marketing operations, marketing technology, and/or a related field
4+ years of experience managing or supporting digital communications channels such as email, content management systems, or internal communications platforms
Experience using campaign analytics, reporting, and performance metrics to evaluate results and improve execution
Experience working with internal communication platforms, email platforms, content management systems, intranet management systems, or similar internal communications tools
Bachelor's degree or higher in Marketing, Communications, Business, Information Systems, or a related field, or equivalent combination of education, related experience and/or military experience

Nice To Haves

Experience with internal communications platforms such as Microsoft Sharepoint/Teams, Poppulo, Unily, Lumapps, Simpplr, Korbyt or similar tools
Experience in financial services, payments, fintech, or another regulated industry
Experience supporting compliance-sensitive internal communications programs with a global scale

Responsibilities

Manage internal marketing technology channels and related workflows to support campaign execution across email, intranet, and other digital communication platforms such as digital signage
Maintain channel governance, publishing standards, audience segmentation processes, and quality controls to support accurate and timely execution
Manage the Fiserv domain portfolio and relationship with our corporate registrars
Manage 3rd party risk and business continuity to meet Fiserv operational and audit requirements
Monitor channel performance using campaign metrics, delivery data, engagement trends, and reporting to identify opportunities for improvement
Troubleshoot platform, workflow, and delivery issues with internal teams, platform owners, and technical partners
Document channel processes, platform standards, and best practices to improve consistency, compliance, and operational efficiency

Benefits

Fuel Your Life program to support your physical, financial, social, and emotional well-being.
Paid holidays and generous time away policies.
No-cost mental health support through Employee Assistance Programs.
Living Proof program to recognize your peers’ extra effort with points redeemable for rewards.
Eight Employee Resource Groups to foster a collaborative culture and expand your network.
Unparalleled professional growth with training, development, and internal mobility opportunities.
Medical, dental, vision, life, and disability insurance options available from day one.
Retirement planning including 401k match and discounted shares with the Employee Stock Purchase Plan.
Tuition assistance and reimbursement program.
Paid parental and military leave.