Senior Marketing Specialist - AMS&T

Gilbane Building Company•Tampa, FL

1d•$94,900 - $139,900•Remote

About The Position

The Senior Marketing Specialist is a lead for the AMS&T vertical business and works independently to develop sales, marketing, and communications deliverables and leads strategic pursuits and campaigns. This position can be performed from any U.S. location where Gilbane has an office. Gilbane is a family-owned business with 45 offices that has been shaping communities since 1870. Consistently recognized as one of the most reputable construction management firms in the country, Gilbane is committed to delivering projects safely and on-time. You will have the opportunity to build schools, labs, hospitals, corporate offices, sports arenas and more! We are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles. You are a coach/leader who leads with an inclusive and empathetic mindset. You provide feedback and guidance to help others excel in their current or future roles. You determine priorities, delegate work, and effectively communicate progress. You establish measures to assess the impact, quality, and timeliness of results while praising successes and sharing lessons learned. You build high performing teams by attracting, engaging, developing, and retaining talented individuals through motivation and discipline to maximize impact on the organization and the individual. You leverage business insights by understanding industry trends, local market/economic conditions, and Gilbane’s business model to make critical decisions and create competitive advantage. You deploy a strategic mindset when considering solutions to long-term opportunities and risks that may develop in the future. Your core values match Gilbane’s: Integrity, Caring, Teamwork, Toughmindedness, Dedication to Excellence, Discipline, Loyalty, and Entrepreneurship.

Requirements

Bachelor’s degree in Business, Marketing, or a related field
5-7 years relevant experience in the marketing and/or AEC industry
Or equivalent combination of education and experience
Advanced skills in Adobe Create Suite, Power Point, Unanet, AI technology tools, and Photography
Excellent time management, organization, and communication skills
Excels in working independently and collaboratively in a team
Advanced writing and critical thinking skills
Strong at process management
Mastery of Gilbane services and advanced knowledge of construction management and industry awareness as a whole

Responsibilities

Independently lead the development and production of client qualifications, proposals, and presentations with a focus on quality, creativity, and meeting client deadlines.
Ability to manage content development and pursuit process directly with business development, operations and AMS&T leadership.
Craft compelling story content about clients, projects, people, and Gilbane and incorporate these differentiators into deliverables that address the unique client needs.
Ensure all external content and client deliverables align with Gilbane’s brand standards and messaging guidelines.
Active participant in presell meetings and strategic brainstorms.
Development of AMS&T marketing, including conferences and tradeshows (in partnership with enterprise marcom team), speaking submissions, marketing collateral and materials, and strategic support for priority projects.
Lead the development of internal and external communications, including newsletters, press releases, website content, social media posts, eblasts, and content for other digital channels.
Oversee the organization and maintenance of digital assets, ensuring efficient categorization and searchability, while providing guidance and support to entry-level team members.
Accountable for data maintenance to ensure data integrity.
Conduct research for the AMS&T vertical to understand our clients – who they are, what’s top of mind and key trends. Analyze, interpret, and communicate research with BD partners and leadership as needed.
Lead close-out process of sales and marketing deliverables.
Develop a strong knowledge of the AEC industry, AMS&T vertical, and Gilbane’s capabilities across each sector, locally and nationally.
Strong leadership in building and maintaining a robust operational network to facilitate storytelling and identify value adds about our projects.
Visit jobsites regularly to enhance operational partnerships, take photos, and interview project teams for future content opportunities. Ensure content is organized and cataloged for future use.
Collaborate effectively with cross-functional teams to deliver high-quality external content and client deliverables, ensuring clear communication, mutual support, and a cohesive approach to problem-solving.
Mentor and train junior staff.
Independently lead multiple deliverables concurrently and has a strong ability to multi-task.
Participate in professional or AMS&T organizations and begin to explore opportunities for committee or other leadership opportunities.
Stay abreast of new marcom trends and tools.