Senior Marketing Business Intelligence Analyst
About The Position
Jackson Hewitt is seeking a Seasonal Business Intelligence & Marketing Analytics Analyst to develop, maintain, and enhance Power BI dashboards and reporting during tax season. The role partners with Marketing, Product, Analytics, and Operations to create actionable reporting and insights that support customer growth, marketing effectiveness, CRM performance, and overall business results. The ideal candidate has expert-level Power BI and SQL expertise and can translate business questions into intuitive dashboards, meaningful analysis, and executive-ready reporting. The position requires experience building and supporting enterprise reporting solutions in a fast-paced business environment. This is a remote, seasonal full-time position running from November 2026 through approximately April 2027, with potential extension based on business needs.
Requirements
- At least 5 years of Business Intelligence, Analytics, or Reporting experience.
- Expert-level Power BI development experience, including dashboard and report development, DAX and advanced calculations, data modeling and semantic models, star schema design, performance optimization, and Power BI Service administration and deployment.
- Expert-level SQL skills and experience working with large, complex datasets.
- Experience integrating data from multiple sources into unified reporting solutions.
- Experience publishing, supporting, and maintaining production Power BI environments.
- Experience configuring and troubleshooting Power BI gateways, refreshes, and data connections.
- Demonstrated ability to create executive-facing dashboards and visualizations.
- Strong analytical, communication, and stakeholder management skills.
- Authorized to work in the United States.
Nice To Haves
- Experience supporting marketing, CRM, customer acquisition, or lifecycle analytics.
- Experience with Python for data preparation, automation, and reporting workflows.
- Experience with Salesforce or other CRM and marketing platforms.
- Experience supporting A/B testing and performance measurement.
- Retail, franchise, financial services, or consumer services experience.
Responsibilities
- Audit existing reporting and dashboard assets to identify opportunities for improvement and reuse.
- Design, develop, publish, and maintain Power BI dashboards, reports, and semantic models.
- Create reporting that supports company performance, season outlook, customer acquisition, retention, conversion, and product mix analysis.
- Develop CRM and marketing funnel reporting, including leads, appointments, outreach activity, and return conversion.
- Build dashboards that support segmentation, drilldowns, trend analysis, and performance comparisons.
- Manage Power BI workspaces, report deployment, permissions, refresh schedules, and production support.
- Support Power BI data connectivity, gateway administration, and troubleshooting.
- Support testing and measurement by creating reporting for channel, offer, outreach, and customer experience experiments.
- Partner with business stakeholders to translate reporting requirements into analytical solutions.
Benefits
- Seasonal employee benefit options available
- Employee discounts
- Opportunity for advancement
- Training & development
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
