Senior Marketing Associate

JPMorgan Chase & Co.•Wilmington, DE

11d•$90,250 - $140,000

About The Position

Be part of a fast-moving marketing team where operational excellence directly improves the customer experience. You will help turn strategy into high-quality campaigns that reach customers at the right time and in the right way. As a Senior Marketing Associate in Co-Branded Cards, you execute end-to-end lifecycle and portfolio campaigns that drive engagement, retention, and loyalty. You keep campaigns on track by managing intake, requirements, timelines, creative coordination, quality checks, and launch readiness across channels. You help ensure every campaign is accurate, consistent, and delivered in line with required reviews and approvals, while using performance insights to recommend practical optimizations.

Requirements

Five or more years of experience in marketing operations, campaign execution, project management, or a similar role
Proven ability to manage multiple campaigns or initiatives simultaneously with strong organization and attention to detail
Experience supporting multi-channel customer communications, including digital and direct channels
Strong project discipline across requirements, timelines, dependencies, and launch readiness
Strong written and verbal communication skills, including the ability to coordinate across multiple partners
Ability to review creative and copy for accuracy, consistency, and basic channel formatting requirements
Experience partnering with analytics teams to implement audiences and validate targeting outputs
Comfort working within review and approval processes, including legal and compliance coordination
Customer-focused mindset with a commitment to improving customer experience and reducing friction
Ability to work effectively in a fast-paced environment and proactively resolve issues
Ability to travel up to 10 percent of the time

Nice To Haves

Experience coordinating QA and UAT for campaign builds and customer journeys
Familiarity with test-and-learn practices, including success metrics and measurement tagging
Experience producing performance readouts and translating results into actionable recommendations
Experience coordinating messaging across company-owned and partner-managed channels
Strong presentation skills and comfort sharing status, risks, and performance updates with stakeholders
Experience supporting lifecycle marketing programs such as onboarding, engagement, retention, or win-back
Experience improving operational processes, templates, or workflows to increase speed and quality

Responsibilities

Execute end-to-end lifecycle and portfolio campaigns across email, push, in-app, direct mail, and partner-owned channels to drive engagement, retention, and loyalty
Manage day-to-day campaign operations, including intake, requirements, timelines, creative trafficking, build coordination, QA and UAT support, launch readiness, and post-launch monitoring
Coordinate integrated messaging across company-owned and partner channels to support consistent value propositions, sequencing, and frequency across touchpoints
Partner with analytics and channel teams to translate strategy into executable audiences, eligibility criteria, suppressions, and contact rules
Validate targeting outputs and campaign setup prior to launch, proactively identifying risks and resolving issues quickly
Own required reviews and approvals for assigned initiatives, ensuring disclosures, substantiation, opt-out rules, and documentation are completed for audit readiness
Support offer and communication development by drafting briefs and reviewing creative and copy for accuracy, consistency, and channel requirements
Maintain campaign performance reporting, including delivery and engagement trends, response or conversion indicators, and retention signals
Summarize learnings and recommend optimizations to targeting, creative, channel mix, and cadence
Coordinate test-and-learn execution, including hypotheses, test and control design support, success metrics, and measurement tagging
Partner with analytics to interpret results, document insights, and help scale winning approaches