Senior Market Account Executive

Cumulus Media New Holdings Inc. • Pensacola, FL

2d

About The Position

Cumulus Media (OTCQB: CMLS) is an audio-first media company delivering premium content to a quarter billion people every month. Cumulus Media engages listeners through 394 owned-and-operated radio stations across 84 markets and delivers nationally-syndicated programming through Westwood One. The Cumulus Podcast Network is an influential platform for original podcasts. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, influencers, audio solutions, research, and live event experiences. Cumulus Media| Pensacola features 5 stations in the Pensacola area and surrounding counties, reaching thousands of listeners daily. The Senior Market Account Executive successfully manages relationships with local and regional businesses, protects and grows the revenue base, identifies and creates new business opportunities, and provides marketing solutions to help customers achieve their business goals. This role requires strategic planning and implementation to meet personal, company, and corporate directives, with budgeted revenue targets being the minimum expectation. The ideal candidate will invest in personal professional development, understanding technology, marketing, and the full suite of company products and services.

Requirements

• Proficient in Microsoft Office suite, social networking platforms and CRM tools
• Excellent communication skills
• Passion for developing new business relationships in an outside sales role
• Enjoy presenting to clients of sales opportunities and post-sale successes
• Strong understanding of lead generation and ability to connect with viable prospects
• Comprehension of sales metrics in order to fill a sales funnel and maintain a constant pipeline of new business
• Self-motivating and entrepreneurial spirit
• Positive and friendly with a willingness to collaborate
• High energy and passion for sales
• Flexible, creative and curious
• Digitally savvy
• 1-3 years in Media Sales background required
• Bachelor's Degree in Business, Marketing or related field is preferred

Responsibilities

• Able to create and identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized marketing solutions to meet client objectives
• Deliver and Develop effective and informed marketing solutions via multi-platform, integrated sales presentations identifying Cumulus broadcast, digital, and event tactics to foster brand loyalty and deliver results for the client
• Ability to negotiate and close business that drives revenue results and fosters long term client relationships, regardless of medium or platform
• Commitment to having a proficient understanding of the Cumulus Media assets and resources and a desire to constantly learn and grow your product knowledge thus staying relevant and current with industry advertising opportunities for your clients
• Represent the full suite of products and services as marketing solutions to new and existing clientele. This includes station digital assets, internet-based marketing, social media, streaming, events and specialized programming
• Ability to appropriately manage time to optimize revenue opportunities, client interaction, implementation and fulfillment of successful sales agreements. Individual must be able to assist in the development of creative messaging, regardless of platform
• Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to maintain a full pipeline of sales prospects at all times
• Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis
• Collaborate, create, and capitalize on opportunities to best represent our brand while working to help your clients achieve success

Benefits

• Commission-based organization with uncapped earning potential and guaranteed income in year one of employment
• Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions
• Medical, Dental & Vision Insurance coverage
• 401K with company match
• Paid Vacation, Sick & Holiday time off
• Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program

What This Job Offers

• Job Type: Full-time
• Career Level: Senior