Senior Manager, Regional Social Media Marketing & Community

Sandisk•Milpitas, CA

33d

About The Position

Sandisk is looking for a Senior Manager, Regional Social Media Marketing & Community. We are seeking a strategic and experienced, results-driven professional to elevate our brand presence, immersive consumer engagement and drive conversion/sales. The ideal candidate is a collaborative team player and joins us with deep experience managing influencers at scale and building communities that inspire brand love and measurable business results. It blends strategic storytelling with hands-on execution, ensuring our brand connects meaningfully with consumers through authentic relationships and cohesive and impactful activation of marketing strategies through social channels. The position reports to the Senior Director, Regional Integrated Marketing with a dotted line to the Director, Global Social Media and partners deeply across the Consumer Business working closely within the Regional Marketing Team, Events, Campaign team and cross functionally with the Go-To-Market and Sales teams and other functions across the company to drive effective and efficient execution.

Requirements

Bachelor’s degree in marketing, business or related field.
10+ years of experience in marketing, ideally within a consumer product organization, or fast paced consumer goods industry, with a focus on integrated campaign activation.
Demonstrable experience driving success in large, matrixed organizations.
Experience managing, developing, and motivating a team, and creating or promoting a consumer-centric culture.
Excellent analytical and commercial acumen with a track record of making data-driven decisions.
Experience with omnichannel marketing strategies and familiarity with localization strategies.
Exceptional communication, collaboration, and stakeholder management skills.
Proven track record of executing successful marketing campaigns across multiple channels.
Strong understanding of regional consumer behavior and landscape.
Familiarity with digital marketing tools, analytics platforms, and retail activation strategies.
Experience working with global brands and cross-cultural teams.
Multilingual capabilities or experience working across diverse markets.

Nice To Haves

Customer-first mindset with a passion for creating positive and personalized experiences.
Demonstrated leadership competencies such as teamwork, creative problem solving, flexibility and willingness to challenge the status quo.
Strong communication skills with the ability to collaborate, influence, and motivate teams at all levels across the company.
Able to multi-task and perform under pressure and willingness to roll-up sleeves and do the work alongside the team as required for flawless execution.
Flexibility to develop strong relationships with multiple departments in a large, matrixed organization.
Solid business acumen; sound business-sense and judgment.
Strong reporting and analytics skills with ability to synthesize complex data points into simple, business-focused recommendations.
Experience communicating with, and presenting to, executive level audience.
Excellent interpersonal, organizational, leadership and project management skills.
Big picture thinker, skilled in navigating ambiguity and ability to help teams navigate to move forward.
High organizational and emotional intelligence.
Comfortable with change management and process reinvention
Bias for action

Responsibilities

Oversee planning, execution and optimization of influencer initiatives in support of overarching brand and product priorities, delivering on both cultural relevance and ROI.
Drive cultural relevance XYZ for our brands while unlocking meaningful, creator-powered revenue.
Building influencer programs that truly convert to creating advocacy movements that spark community love for our brands and products.
Cultivate meaningful creator and advocate relationships that go beyond one-off partnerships to build real brand love, loyalty and grow community.
Demonstrate a deep understanding of regional consumer trends and cultural nuances and adapt global programs accordingly.
Identify, recruit, and onboard a diverse and passionate team influencers. You will ensure they are fully trained on brand messaging, product knowledge, and communication guidelines.
Foster and nurture long-term relationships with ambassadors, serving as the central point of contact. You will provide ongoing support, creative direction, and motivation to optimize their performance.
Create memorable brand moments that pushing boundaries and drive conversion.
Stay on top of the platforms, tools and trends that shape the influencer economy, consistently bringing fresh ideas, personalities, styles, and formats to the mix.
Forecast, track, measure and report all efforts for ongoing optimization and stay close to the data to elevate opportunities as they arise.
Manage the program's budget, negotiate partnership terms, and handle contracts and payment processes for ambassadors.
Build, mentor, and inspire a high-performing regional team, driving a results driven culture and mentoring future leaders.
Serve as the voice of strategic vision, best practices and education for your team to foster a creative and collaborative environment for career growth and development.
Build strong relationships with peers and key business stakeholders through continuous engagement.
Act as a leader representing the marketing function within Sandisk’s Consumer Business.

Benefits

paid vacation time
paid sick leave
medical/dental/vision insurance
life, accident and disability insurance
tax-advantaged flexible spending and health savings accounts
employee assistance program
other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity
tuition reimbursement
transit
the Applause Program
employee stock purchase plan
the Sandisk's Savings 401(k) Plan