(USA) Senior Manager, Product Marketing

Walmart•Bentonville, AR

1d•$90,000 - $216,000

About The Position

Are you an experienced Product Marketing professional with experience in the tech industry, and an interest in retail environments? Join Walmart Data Ventures as a Senior Product Marketing Manager and lead the market success of our innovative data solutions. You'll use your deep PMM expertise to develop go-to-market strategies, define product positioning, and create compelling marketing campaigns. This important role, reporting to the Director of Product Marketing, can sit within our home office in Bentonville, AR or Hoboken, NJ. Be part of a team that's shaping the future of digital health and wellness at Walmart! About the team: The Product Marketing team at Walmart Data Ventures combines technical insight with marketing expertise to connect products with market needs effectively. Senior Managers lead go-to-market strategies, define product positioning, and develop impactful campaigns that drive product adoption. The team emphasizes strong partnerships and data-driven storytelling to influence business decisions. Focused on continuous improvement and innovation, they ensure products align with customer expectations and business objectives through strategic marketing and collaborative efforts across functions. This team plays a vital role in shaping product success and advancing Walmart’s market presence globally.

Requirements

Master's degree (Business, Communications, Marketing, or similar)
5+ years of experience in Product Marketing with go-to-market strategy
2 years' of experience in retail operations OR a background in the digital and physical store execution and distribution space
Great interviewer, and empathetic collaborator, coupled with the ability to simplify complex statements, ensuring clear messaging across the organization.
A solid Product Marketing background: Experience in product marketing, specifically within tech, B2B, and retail industries complemented by experience in launching multiple products.
Flexible and adaptive mindset: A quick learner with experience working in fast-paced environments (e.g., consulting, startups) who is and open to growing with a new organization.

Responsibilities

Drive product understanding and adoption by translating complex technical products into clearly framed go-to-market materials and campaign-based marketing assets
Identify opportunities to grow product awareness and adoption by collaborating cross-functionally with many stakeholders to conceptualize and refine go-to-market strategy
Improve and accelerate products by identifying unique selling points (USPs) and use cases
Develop product positioning and messaging that articulates value proposition through core sales enablement assets
Identify market growth opportunities by soliciting market feedback; build input-driven campaign strategies
Manage execution of complex new product launches at various points along the product lifecycle

Benefits

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
Health benefits include medical, vision and dental coverage.
Financial benefits include 401(k), stock purchase and company-paid life insurance.
Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
The amount you receive depends on your job classification and length of employment.
It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates.
Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment.
Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
Hoboken, New Jersey US-10279: The annual salary range for this position is $108,000.00 - $216,000.00
Bentonville, Arkansas US-09401: The annual salary range for this position is $90,000.00 - $180,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include : - Stock