Senior Manager, Product Management - Ad Measurement

Walmart•San Bruno, CA

16h•$132,000 - $286,000

About The Position

Position Summary... What you'll do... As part of Walmart Connect’s Measurement Product team, w e are looking for a S enior Manager, Product Manag e me nt – Ad Measurement to help build best-in-class omni-channel measurement products and platforms that deliver campaign measurement at scale. This role will lead the effort i n building p latform s that measure the effectiveness of ad-campaigns in driving customer awareness, brand recall, product consideration and omni-channel conversion, ROAS, and incrementality. If you are motivated by complex, purposeful challenges, this role could be the fit you have been looking for. You’ll sweep us off our feet if... You’re customer-centric in spirit and in execution You’re able to use metrics to improve performance You’re excited about solving complex challenges You’re comfortable influencing others, leading teams, managing stakeholders, and communicating clearly You have a test and learn mentality and an agile way of working to improve your product You have knowledge in Ad Measurement, Digital Ad Tech Stack and Retail Media Advertising You’ll make an impact by: Defining product vision, strategy, and development of suite of ad measurement products. Leading a team of Product Managers and driving strategic planning, establish PM best practices, manage and mentor PMs, drive Cross-Functional alignment, and resolve large scale conflicts. Developing and enhancing products – you will manage product roadmaps, align business and technical needs, analyze customer and product data, turn customer insights into actionable initiatives, determine rollout strategy, and manage risks. Driving product lifecycle from requirement definitions, research, metrics analysis, technical specifications, development, testing, KPIs and other launch efforts. Working with Data Science, Engineering, and other Walmart partners to define the data requirements, measurement methodologies, APIs and UX for reporting dashboards. Partner with product marketing in conducting industry and competitive analyses to develop deep understand of emerging trends in advertising measurement that inform product roadmap Building collaborative relationships with key partners by driving priorities aligned to business goals, communicating and prioritizing product roadmaps, and gaining buy-in from executive leadership. About Walmart Connect At Walmart, we have led retail for over 60 years by keeping our customers’ needs at the center of everything we do. Our latest innovations leverage our online reach and massive network of physical stores to save 160 million weekly omnichannel customers time and money in ways no other retailer can match. Walmart Connect is building a robust in-house advertising business that’s key to Walmart’s growth strategy. We partner closely with brands on strategies and solutions that harness Walmart’s unparalleled omnichannel influence. We deliver relevant retail ads and experiences that connect our customers with the brands and products they love. And we use Walmart’s proprietary online and in-store data, encompassing 95% of American households, to measure campaign-correlated sales on our site and in our stores. Walmart is not simply the world’s most successful retailer — we are the world’s largest company. This is a unique opportunity to be part of a high-visibility team backed by the most talented retail colleagues in the world and over six decades of success. Join us. #walmartconnect #adtech #ads #adverstising #retailmedia #retail #media #ad #tech #productmanager #product #manager #measurement #admeasurement #brandlift #mta #mmm #mediameasurement#LI-JP8

Requirements

Bachelor’s degree in a quantitative /technical field (e.g., engineering, computer science, data science, mathematics or the equivalent)
9+ years of hands-on experience in Product Management (majority in advertising technology or advertising measurement strongly preferred)
3+ years of experience managing product managers
Deep understanding of the digital advertising ecosystem, ad measurement and the underlying technologies.
Excellent written and verbal communication skills
Proven ability to effectively collaborate across the organization and lead by influence
Sound business judgment and ability to think strategically, analyze quantitatively, problem-solve, scope technical requirements, and make difficult trade-off decisions
Passion for learning and solving customer problems
Option 1: Bachelor’s degree in computer science, engineering, or related area and 9 years’ experience in product management.
Option 2: 11 years’ experience in product management or related area.

Nice To Haves

Deep understanding of ad measurement solutions, including MMMs, MTAs, and Brand Lift (and other upper funnel measurement)
Master’s degree in Computer Science, Engineering, Business Administration, or related area and 8 years’ experience as a product manager, ideally working on consumer-facing, large-scale, highly complex B2B/C products
Supervisory experience
We value candidates with a background in creating inclusive digital experiences, demonstrating knowledge in implementing Web Content Accessibility Guidelines (WCAG) 2.2 AA standards, assistive technologies, and integrating digital accessibility seamlessly.
The ideal candidate would have knowledge of accessibility best practices and join us as we continue to create accessible products and services following Walmart’s accessibility standards and guidelines for supporting an inclusive culture.
Masters: Business Administration
Masters: Computer Engineering
Masters: Computer Science

Responsibilities

Defining product vision, strategy, and development of suite of ad measurement products.
Leading a team of Product Managers and driving strategic planning, establish PM best practices, manage and mentor PMs, drive Cross-Functional alignment, and resolve large scale conflicts.
Developing and enhancing products – you will manage product roadmaps, align business and technical needs, analyze customer and product data, turn customer insights into actionable initiatives, determine rollout strategy, and manage risks.
Driving product lifecycle from requirement definitions, research, metrics analysis, technical specifications, development, testing, KPIs and other launch efforts.
Working with Data Science, Engineering, and other Walmart partners to define the data requirements, measurement methodologies, APIs and UX for reporting dashboards.
Partner with product marketing in conducting industry and competitive analyses to develop deep understand of emerging trends in advertising measurement that inform product roadmap
Building collaborative relationships with key partners by driving priorities aligned to business goals, communicating and prioritizing product roadmaps, and gaining buy-in from executive leadership.

Benefits

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
Health benefits include medical, vision and dental coverage.
Financial benefits include 401(k), stock purchase and company-paid life insurance.
Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
The amount you receive depends on your job classification and length of employment.
It will meet or exceed the requirements of paid sick leave laws, where applicable.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates.
Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment.
Benefits are subject to change and may be subject to a specific plan or program terms.
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include : - Stock