FLEX Senior Manager, Music Partnerships

Marriott•Bethesda, MD

44d•$53 - $69•Hybrid

About The Position

The Sr. Manager, Experience Partnerships, Music, supports the end-to-end execution of Marriott’s Global Music Initiatives, with a focus on developing buzz-worthy, culturally relevant partnerships and brand activation programs that drive affinity, engagement, and business results. This role serves as a point of contact between internal teams and external partners, agencies, and vendors; partnering closely with internal stakeholders across Global and Continent Teams including Marketing, Marriott Bonvoy Moments, Brand, Loyalty, Boutiques, Sales, Creative, Content, PR, Legal and Finance. This role reports to the Director of Experience Partnerships, Music and is responsible for ensuring all partnership deliverables are executed on time, on budget, and to brand and quality standards.

Requirements

Bachelor’s degree from an accredited university in Business Administration, Hospitality Management, Marketing, or a related field.
6+ years of progressive experience with a strong background in brand and partnership marketing strategy and activation, with hands-on experience bringing programs from concept through execution.
Proven ability to deliver results in complex, matrixed, fast-paced environments, particularly when navigating ambiguity, competing priorities, and evolving conditions.
Experience working with global marketing and/or experiential agencies.
Experience collaborating with global and cross-regional teams.
Demonstrated ability to think strategically and creatively, balancing big-picture thinking with executional rigor while managing the interests of multiple stakeholders.

Responsibilities

Supports the development of buzz-worthy partnership activation strategies, leveraging brand, business, partner, audience, cultural, market, and competitive insights to shape the overarching partnership approach.
Manages day-to-day partner relationships, ensuring alignment, collaboration, and delivery against shared objectives.
Develops and manages the activation framework to tie initiatives directly to strategic objectives and KPIs, enable 360° integrated marketing pull-through, fully realize the partner value proposition, and maximize investment in support of brand and business goals.
Delivers activation planning tools, playbooks, and resources, partnering with cross-functional teams to drive operating efficiencies from project kickoff through implementation.
Forecasts, tracks, and manages partnership activation budgets, ensuring disciplined financial stewardship.
Creates comprehensive implementation plans for partners, identifying required resources, timelines, and incremental budget needs.
Develops and maintains an annual activation roadmap, tracking key initiatives and milestones across the calendar year.
Partners with cross-functional teams to ensure KPIs and revenue-generating opportunities within partnerships are fully activated and reported.
Builds and evolves a partnership activation playbook, identifying new and innovative ways to activate partners across properties, products, experiences, and marketing channels.
Collaborates with internal teams on the development, execution, and amplification of in-market events.
Oversees end-to-end project management of activations, including cross-functional coordination and agency management.
Works collaboratively across the MI ecosystem to amplify activations, from delivering one-of-a-kind experiences for Marriott Bonvoy members to creating breakthrough content and buzz-worthy in-market executions.
Is on-site for activations to ensure smooth delivery and partnership management.