Senior Manager, Marketing Design

Sodexo•Buffalo, NY

1d•$86,275 - $133,870•Remote

About The Position

Sodexo is seeking a Senior Manager of Marketing to support the development and delivery of downstream marketing programs for our Senior Living and Healthcare segments. This individual contributor role is responsible for managing project workflows, executing marketing campaigns, supporting events and webinars, and providing high-quality digital, social, and sales enablement support. The Senior Manager will work closely with the Director of Downstream Marketing and cross-functional partners to ensure seamless execution of marketing initiatives, effective trafficking and communication, and consistent measurement of impact. This is a Remote role and could require up to 25% travel.

Requirements

Bachelor’s degree in Marketing, Communications, Business, or related field.
7+ years of experience in marketing, project management, or campaign execution.
Strong organizational, communication, and multitasking skills.
Experience supporting events, webinars, digital marketing, and social media.
Agency management experience and effective creative brief development
Familiarity with marketing automation tools, CRM platforms, and sales enablement platforms (e.g., Optimizely, SoForce, Showpad, Outreach, Jacquard).
Ability to manage multiple concurrent projects and deadlines.
Experience working with cross-functional teams and agency partners.
Strong analytical skills with the ability to interpret performance data and present insights.
Minimum Education Requirement - Bachelor’s Degree or equivalent experience
Minimum Management Experience - 5 years
Minimum Functional Experience - 3 years of experience in graphic design and project management

Nice To Haves

Experience in healthcare, seniors living, hospitality, or B2B services is a plus.

Responsibilities

Manage the project development process, from intake through completion, ensuring alignment to timelines and deliverable requirements.
Oversee project trafficking and regular status updates, maintaining clarity and communication across teams, agencies, and stakeholders.
Coordinate internal reviews, approvals, and delivery of downstream marketing assets.
Support planning and on-site/off-site execution for conferences, tradeshows, and key segment events.
Manage end-to-end webinar execution, including scheduling, content coordination, platform setup, promotion, and reporting.
Support social media content coordination, scheduling, and monitoring for Seniors and Healthcare audiences.
Execute components of downstream marketing campaigns within email platforms, websites, digital media, and paid channels, in partnership with the Director, digital and agency teams.
Maintain and update Showpad and other sales enablement tools with the latest content and assets.
Collaborate with the Director and Sales partners to activate sales plays sequences and deliverables, pull Jacquard analyses, and report Outreach results.
Ensure tools and messaging are current, relevant, and aligned with persona and segment needs.
Assist director with event planning and execution
Track and report marketing impact results, KPIs, engagement metrics, event results, and campaign performance.
Monitor competitive activity, trends, and emerging segment insights to inform downstream strategy.
Establish defined project processes to ensure all relevant parties are aligned and moving projects forward. Maintain status report.
Work closely with agency partners, internal creative teams, Sales, Operations, Upstream Marketing, Communications, and the Director to support smooth and aligned execution.
Communicate timelines, needs, and deliverable status to ensure transparency and collaboration.
Update weekly marketing materials deck
Operate with a high degree of independence, accountability, and attention to detail.
Continuously seek opportunities to improve processes, enhance quality, and deliver strong marketing support.